This study aimed to describe the current condition of academic dishonesty in college students in Indonesia. Participants in the study were students who are currently actively undergoing lectures at universities in Indonesia (n = 408). The research method used is a quantitative descriptive approach with data collection through an academic dishonesty scale that is built based on academic dishonesty measurements developed by McCabe and Trevino (1993) and Stone et al. (2010) and has been adapted in Indonesia by Ampuni et al (2019), that consisted of 14 items (α=0.86). The results of this study describe the most academic dishonesty of students in the medium category (45.1%). The most academic dishonesty forms used by students is collaboration, while cheating is the least used method by students. Based on these results, it is hoped that educational institutions will pay more attention to how these behaviors can be prevented.
This empirical study aimed to find out the brand positioning and integrated marketing communication through the brand equity to the choice decision making of the students of Tourism Polytechnic of Palembang-Indonesia. The study was conducted in the Tourism Polytechnic of Palembang. The primary data were collected through the questionnaire that was composed of 34 statements, randomly distributed to respondents via Google form. The data analysis techniques used the SPSS software and the Amos program and SEM was used to determine the variables and suitability of the proposed model. The result of this study showed that there was a significant and positive influence of the brand positioning and integrated marketing communication on the choice making of the students of Tourism Polytechnic of Palembang (Indonesia). The result also showed that there was a significantly positive influence of the brand positioning and integrated marketing communication on the brand equity.
This study aims to analyze the effect of inculcation entrepreneurship values, economic education and economic knowledge on the economic behavior of students at 17 August 1945 University Surabaya.This study used a quantitative approach with a sample size of 210 students.The analysis technique used is multiple linear regression with the help of the IBM SPSS 25 software.The results showed that the inculcation of entrepreneurship values, economic education and economic knowledge both partially and simultaneously had a significant effect on the economic behavior of students at 17 August 1945 University Surabaya.Another result shows that the effect of inculcation entrepreneurship values, economic education and economic knowledge on student economic behavior is 40%.
The present empirical study aims to determine the effects of green products and green advertising on purchasing decision with buying interest as a mediating variable. The sample of the study sonsist of 10 It is a case study investigating the Body Shop’s consumers that also have an account the Instagram social media platfrom.The respondents were chosen using non-probability sampling. The primary data were collected using a questionnaire containing 31 statements in google form format and the data were analyzed using Structural Equation Modeling (SEM). Smart PLS software was used test the variables and the results show a substantial positive effect of green products and green advertising toward purchase decisions for the Body Shop users on Instagram. The study also reveal a significant positive effect of green products and green advertising toward buying interest.
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