ECONOMICS: TIME REALITIES

5-15

Authors: Sokolovskaya Z.N.

Article is dedicated to the problem of the application of mathematical methods of different directivity in the course of adopting the investment decisions on the micro-level. The expediency of conducting the integrated assessment of investment projects is based. The results of imitation experiments on the model of the quan-titative assessment of investment alternatives are represented. The procedure of the qualitative assessment of alternatives with the attraction of the methods of illegible mathematics is given. Keywords: investment alternative, simulation model, imitation experiment, the methods of illegible mathematics

24-28

Authors: Zabarba E.N., Cherepanova N.A.,

In this article is defined the need in manufacturing of biofuel due to dependence of Ukraine on petroleum products. Analyzing a lot of problems which constrain the transfer of diesel engines on “ecological” fuel and showing opportunities of manufacturing this fuel on Ukrainian enterprises. Presentation of evaluation of this manufacturing, profit of diesel owners. Evaluation of innovation taking in consideration environmental protection. Keywords: biofuel,demand,problems of manufacturing and consuming, colza, oil

43-49

Authors: Bak N.A.

In the article the essence of the budget process transparency is investigated and deepen, the achieved level of the budget process transparency in Ukraine is analyzed, the potential actions which directed to its strengthen due to interests of the democratic society’ development are proved. Keywords: transparency, budget process, budget management

57-62

Authors: Oleinikova О.О., Bevzenko K.S.

In the article the features of organization of risk-management process in the domestic business structures on the basis of system approach to the management of economic risks to achieve sustainable development and enhance the value of business in conditions of economic instability. Keywords: risk-management, concept, system approach, business structure

69-75

Authors: Popovychenko I.V., Loban A.A.

Summary: The article addressed the issue of performance management business through marketing management, and approach to evaluating the effectiveness of marketing activities in the enterprise. Considered conflicting opinions of various scholars and marketing practitioners on this issue. Proposed the integral index of evaluating the effectiveness of the marketing activities of the company. Keywords: management, service marketing, service marketing, efficiency, integrated indicator of efficiency

83-89

Authors: Kozak Yu.G., Logvinova N., Kozak A.

The article considers theoretical and practical aspects of application of the functional and cost analysis in the sphere of organizational structure management of the foreign economic activity of the enterprise. Keywords: functional and cost analysis, foreign economic activity of the enterprise, organizational structure management of the enterprise, classification of functions, functional and systemic approach

96-100

Authors: Zakharchenko V.I., Chumakova S.V.

Content of the proposed method for predicting consumer prices of industrial products at all stages of production aimed at improving the competitiveness of enterprises. Keywords: integrated models, enterprise, evaluation, activity, performance, business, system, industry

107-112

Authors: Kotova M.V.

The approaches to defining the essential characteristics of the main methods of venture business valuation are analyzed. The value of assets on the basis of the real options theory is suggested. Criteria and valuation of startup cost are defined. Keywords: risk, valuation, venture business, efficiency

119-124

Authors: Telepneva O.S.

The features of productive systems are considered. The lacks of existent methods of comparison of productive systems are exposed. The advanced criterion of comparison of the productive systems is offered. Keywords: productive system, comparison, criterion of comparison

134-141

Authors: Striy L.A., Zaharchenko L.A., Golubev A.K.

Certain aspects of the formation of market mechanisms and structures in the economy of infocommunications, which develops in the conditions of convergence of information and telecommunication technologies, in particular, performed: clarification of basic concepts, the study of the structure of markets of the modern economy (F. Kotler), the analysis of formation of the structure of markets economics of infocommunication services. Keywords: information technology, markets of economy infocommunication services, market mechanisms, the structure of markets, telecommunication technologies

147-154

Authors: Yashkina O.I.

The paper analyzes passenger cars sales and identifies factors of manufacturers` and dealers`innovation activity that affect them. The study identifies three types of demand for cars: classic, Christmas and autumn. Sales forecasts for certain popular brands of cars Ukraine for 2014 are obtained. Keywords: diffusion of innovations, mathematical modeling, seasonality of demand, time series decomposition, automakers