ECONOMICS: TIME REALITIES

11-15

Authors: Filyppova S.V.

In the article the influence of stakeholders (groups of economic influence) on enterprise planning processes are researched. In addition the proposals for creating scheme enterprise planning system functioning considering stakeholder requirements are proposed. Keywords: planning, stakeholder, group of influence

22-28

Authors: Beltyukov E.A., Kobalchinska E.O., Katz O.P.

The article is devoted to improving the efficiency of enterprises and their competitiveness in modern economics. Considered one of the main conditions for the development potential of the company – the development of technological policy, which is a tool to achieve the goal. Researched and identified a set of actions and activities aimed at the implementation of technical policy of the enterprises under the current strategy. Keywords: technological policy, potential of the enterprise, competitiveness, business strategy, tools and processes

36-42

Authors: Chukurna O.P.

In the article the features of development of machine-building complex of Ukraine are considered in the context of reformation of economy of Ukraine. The row of factors that influence on the uncompetitiveness of products of machine-building industry is certain. The tendencies of becoming of machine-building complex are considered in the period of the USSR and modern Ukraine. Reasons of exports of machine-building complex of Ukraine are considered. Basic strategic directions of development of engineer of Ukraine are certain. Keywords: engineer, reformation of economy, competitiveness of machine-building industry, strategic directions

50-55

Authors: Zaetc M.A., Kovalenko O.M., Stanislavik E.V.

The key factors and directions of increase of international competitiveness of domestic industrial enterprises are researched. The role of modernization in this process is formulated. Keywords: international competitiveness, consumer, domestic industrial enterprise, products, services, quality, competitive opportunities, factors and directions

62-66

Authors: Оklander T.O., Konak K.I.

Institutional mechanisms and forms of protection of consumers are considered in the article. The stages of becoming of protection of consumers are distinguished in the USA and Ukraine, essence of basic rights of consumers. Objective and subjective pre-conditions of forming of the system of the Ukrainian consumer legislation are distinguished. Theoretical soil of the legal adjusting of protection of consumers is set forth in form principles. Basic progress of protection of consumers trends are considered. Keywords: consumerism, consumer, consumer rights, seller, buyer

73-76

Authors: Chernyshova L.I., Reznyk H.M.

The article describes the main problems of agricultural insurance in Ukraine. Made analysis of factors, braking development of agricultural insurance as a leading instrument of management agricultural risks is conducted. Suggested the measures to stimulate activity in this area. Keywords: agricultural insurance, risks, agriculture, agricultural risks, agricultural production, insurance companies, reinsurance

83-90

Authors: Davyduk Т.V., Borymska K.P.

In modern conditions of frequent economic crimes and fraud in the sphere of information leakage there appears the necessity in preparing specialists who will secure the economic security of business entities capable of managing the risks of reducing company’s economic security. The accountant’s knowledge and skills should comply with the updated accounting and analytical technologies of maintaining information needs for company’s economic security. Thus, extension of the content of the topics offered for discussion in the course of teaching of professional disciplines and practical training of bachelors, specialists and masters majoring in “Accounting and auditing” has been suggested in the article as well as the content of the discipline of “Accounting and analytical support of the system of economic security functioning at an enterprise” has been presented (suggested to be included in the variable part of the educational-professional program of specialists and masters majoring in “Accounting and auditing”). The offered suggestions serve to increase the quality level of well-educated specialists majoring in accounting and auditing in accordance with the contemporary practical and ethical requirements. Keywords: economic security, accounting and auditing, accountant, specialists’ training

97-105

Authors: Perevozova I.V.

The problems identifying the concept of economic expertise as an expert in practical activities related to the definition of a particular place in the knowledge of expertise. A list of the negative aspects associated with the uncertainty in the economic expert study in Ukraine. Determined that the possibility of the examination, provides efficient protection measures and training based findings to decision-making for the control of government, the judiciary, and for decision-making entities that require a comprehensive study of the causes and conditions in which made / can be implemented economic crimes violations. Keywords: discipline, economic expertise, expert study, concept, enterprise financial control

112-118

Authors: Skorobogatovа V.V.

Established and resolved problematic issues related to the economic analysis of the financial investments of the enterprise as one of the components of mixed assets Keywords: analysis, investments, securities, mixed assets

124-130

Authors: Anisimova I.A.

In the article the approaches that define the economic category of «financial product». Analysis of Russian and foreign sources allowed specifying the concept of «structured finance product». Keywords: derivative, structured financial products, risks, hedging

140-146

Authors: Velikaya C.V., Cherkasova T.I.

In the article the importance of finding new ways to attract financial resources to ensure the development of innovation-oriented enterprises is substantiated. The authors suggest improving innovation infrastructure through the creation of a Regional Fund for Innovative Development. There are described the conditions and stages of the innovation project in terms of fund in the article. Keywords: financial resources, innovation project

154-159

Authors: Sokoly I.I., Al-Mula Ali K.

Innovation activity is described as economic category, is revealed its importance in increasing of efficiency to activity industrial enterprise. Keywords: innovation activity, innovation project, innovation basket

166-171

Authors: Zlatova I.A.

The article contains the main trends of Ukrainian automotive market, specifically market potential, influence factors of sales volume. 2009-2013 sales volume data are systematized. Ukrainian automotive marked is compared with world markets. New cars sales volume forecast is made. Keywords: forecast of passenger car market, automotive market, forecast for 2014, automotive market trend

180-186

Authors: Kharichkov S.K. Ukhanova I.O.

In article the problem of formation of rational organizational model of technological park is described. This problem is an important aspect of successful activity of science and technology park. Authors formulated requirements to which the rational organizational model of technology park has to answer, formulated an essence of blocks of functional structure. Authors paid attention to functions of management company of technological park. That functions in science and technology park didn't duplicate each other, in an organizational structure authors offered the mechanism of distribution of functions between governing bodies and the main participants. Keywords: innovations, organizational structure, functional structure, technological park, functions of management by technology park

194-201

Authors: Hryhoruk P.M.

The article considered the notion of marketing decisions effectiveness. Defined a common methodology for evaluating the effectiveness of solutions based on the integral index concept. Investigated the methodological principles, scientific and methodological approaches to the construction of such index, the requirements regarding the quality and interpretation. Considered a general algorithm for constructing an integral index, suggested the improvement of the normalization procedure of local criteria. Keywords: effectiveness, marketing decisions, integral evaluation, normalization of criteria

209-213

Authors: Medvedyev V.S.

The article describes criteria for the distribution of valuation methods, there is a comparison of methods defined by Ukrainian and foreign approaches on the example of the German school of organizing production (REFA). There is the analysis of terms related to the classification of valuation methods, the characteristics of separation methods based on specific criteria. Keywords: analytical and summary methods, valuation, timing, multymoment, MTM

219-223

Authors: Grechan A.P.

In the article the current state of innovation activities in industry is investigated. The main economic and organizational problems of development management industry in the modern economical terms are defined. Keywords: innovative development, innovation potential, business innovation

229-232

Authors: Epifanova I.M.

The methods of obtaining information for effective forecasting and planning. The problem of automated information systems. Highlight the module operation of automated information support. Formulated system targets forecasting production engineering enterprise. Examples of elements of the collection, processing and protection of commercial information in machine-building enterprises. Keywords: forecasting, planning, information, machine building industry, information systems