International Journal of Management, Economics and Social Sciences

1 – 16

Authors: Yu-tien Huang; Ming-shen Wang

Public policies in a pluralistic society should be able to clarify and cope with the complicated nature of public issues dominated by multiple parties, multiple values, and subjective judgment. Therefore, instead of merely concluding with the outcome, we should also take input into account when evaluating resource allocation or assessing policy effectiveness. This research adopted fairness measurement approach of the Information Integration Theory (IIT) to analyze Cijin Seaside Park and Tamsui Fisherman's Wharf in Taiwan, and conducted procedural justice for policy-making. This dimension of procedural justice was based on the designs of input and outcome; the input was policy support and the outcome used the level of administrative cooperation as an assessment indicator. Twenty local merchants and twenty tourists were purposively sampled from each site. The study results indicated that the local merchants in both Cijin Seaside Park and Tamshi Fishers' Wharf fit the unequal-weight averaging rule of policy support factor. They also fit the unequal-weight averaging rule of the administrative cooperation factor. As for the tourists, those in both Cijin Seaside Park and Tamshi Fishers' Wharf fit the unequal-weight averaging rule of policy support factor. Also, they fit the unequal-weight averaging rule of the administrative cooperation factor.

32 – 41

Authors: Hsiang-Ting Su; Hsin-Pin Fu

he purpose of this study, which drew upon an implementation model of information technology to apply a systematic strategy for services innovations in Taiwan's retailing industry. The two major differences between the business model before and after importing an information system were as follows. One was the improvement in internal operational efficiency, such as the information exchanged between suppliers or companies. The other was the optimization of consumer services, which created different new services and features. Based on DOI (diffusion of innovation) theory, importing an information system into a supermarket chain was analyzed using the ICT (information communications technology) and improved service processing was thus obtained. The results showed that retailing industry presented an in-depth discussion of the strategies, models and important factors used to upgrade its efficiency and business performance. Doing this would increase customers' satisfaction, creating loyal customers, and result in favorable word-of-mouth marketing. This enterprise intercompany transfer cargo efficient to reduce the stock rate would be beneficial to both suppliers and customers.