Journal of Research on Trade, Management and Economic Development

17-30

Authors: Tudor MALECA

Efficient management of commercial assortment of consumer goods is possible only on the basis of a complex management system, which is accomplished by performing a range of special functions. This range of special functions includes organizing and controlling functions, from the achievement of which depend to a great extent the success and efficiency of any management. In the case of management of the commercial assortment of consumer goods, the following functions are assigned to the special functions of organization and control: organizing and performing the opportune formation, maintaining and modifying (improving, correcting) the optimal commercial assortment of consumer goods; the permanent internal and systematic external control (audit) of the management of the process of formation and maintaining the optimum commercial assortment of consumer goods. Elaboration of the complex management system for the commercial assortment of consumer goods (CMSCACG) requires, first of all, the formulation of the definition and determination of the content (the aim, tasks and specific elements) of each of the special and specific functions of the system. In this work we present the definitions and contents of special organizing and controlling functions of the complex management system for the commercial assortment of consumer goods, as well as the definition and content of the special function of insurance investigative science, with which at the same time we completed the nomenclature of special functions of insurance of CMSCA of consumer goods. Realization of listed functions intends to ensure that the organization and control of creating and efficient functioning of the (CMSCA) of consumer goods in the retail network, in compliance with the requirements of the methodology and normative-technical acts, is approved in the established manner.

41-51

Authors: Tudor LEAHU

This article delimits and reveals the decisive reason and imperative factors of the necessity in structuring economic information. The objective character of this management phase with such resources is emphasized. As currently and in the unpredictable perspective, the information in question is formed and manipulated in two spheres of theirs existence and evolution – managerial and informatics (technical) – it becomes imperious the use of their primal elucidation in each of these domains, so that they can be integrated then into a unitary one. Performing and conducting investigations in the given succession contribute to the superior performance of both the management domain and the applied informatics means and methods for ensuring its functioning. Also, given the fact that economic information has a fairly wide range of issues to examine, it is essential to establish those that are appropriate to the purpose of research. Since the aim of the article is to integrate the information in the aspects of their processing within the management functions and the informational environment, their functional and informational treatment is incontestably logical. Starting from these considerations, in the present work, at the conceptual level, the constitutive units of the economic content information entities are highlighted, systematized and analysed. An analogy is made between the logical (content, functional) and physical (informatics) structural information units, and on this basis - their concordance. Within the framework of the unitary process of economic management, the structural material and informational units (situational (informative), decisional) are brought into correspondence. Through such a theoretical approach, as well as practical realization, a field is prepared for the development and functioning of the economic management information systems that act in real time regime.

71-88

Authors: Tudor MALECA

The systematic analysis and estimation, the timely improvement of the commercial assortment of goods, are important components of the commercial activity, directed to the formation and maintenance of the optimal assortment of goods in the offer of the retail trade enterprise. Optimality of trade assortment of goods is a complex property which combines a few properties of trade assortment of goods, nomenclature which is still under development. It is important that the properties of the range of goods to be separately nominated, defined and uniformly used in commercial practice. In this work an extensive set of properties (characteristics) of the commercial assortment of goods are highlighted, nominated, symbolized distinct and defined (revised, specified or first time)) and qualitative and quantitative indicators of the properties nominated, as well as the methods and formulas for the establishment and evaluation of quantitative properties (characteristics) of the trading range of goods are developed, symbolized distinct and presented. The complex includes the following 23 properties (characteristics):coverage (y), span (e), stretch (r), length (l), thickness (u), breadth (m), profoundness (h), plenitude (p), complexity (k), novelty (n), optimality (o), structure (s), stability (c), replacement (z), renewal (î), expanding (dy), widening (de), stretching (dr), elongation (dl), thickening (du), expansion (dm), deepening (dh), filling (dp).

95-105

Authors: Dmitrii TRACH

In the course of the evolution of financial management objectives, the organizations have undergone significant changes over the past decades, both from the establishment of financial control, the establishment of operational and organizational control, operational improvement (business process reorganization), to the formation of a new model for increasing efficiency. Operational financial decisions taken by the distribution company are aimed at solving tasks such as: assessing and maximizing the value of business, reorganizing the company and ensuring long-term financial planning, working capital and cash flow management, and providing timely information on decision-making for diagnosing and identifying financial improvement of the company. This work considers the development and implementation of the entire complex of operational financial solutions in the management of the product range of the organization. The paper analyses the types of financial solutions and market strategies illustrated by an example of product assortment management at a distributor company using modern methods of market positions diagnosing and financial instruments. The studied approaches in the pricing and product range management of the company in question are considered taking into account the sales volume and the final margin profit based on the “Marcon” matrix, which allows to assess the success / failure of individual products and adjust the assortment policy. The main stages of the matrix construction are considered in the paper: the creation of a database, the definition of binary codes characterizing the economic result, the construction of the "Marcon" matrix for the analysis of homogeneous groups of goods, the determination of the position of goods in homogeneous groups, the analysis of the position of assortment positions, and the decision-making based on the analysis. The analysis carried out by the financial service of the company is the source of basic information for the sales department, whose management takes fully weighted decisions regarding the marketing support of the goods. The analysis of Delta's product range illustrates graphically the effectiveness of the presented approach in making decisions on managing working capital and cash flows of the company, which at the present stage is a key factor in the company's competitiveness on the market.

116-127

Authors: Tudor LEAHU, Ala COTELNIC

At the level of the economic management unitary operative system and its constituent sub-systems the functional and informatics aspects of organizing the circulating situational information in its environment are disclosed. In the first aspect the place and interconnections between the object and subject of management, and information and sub-systems processing system are examined. We have elaborated and characterized the conceptual scheme of formation (obtaining) and functional interconnections between the categories of economic situational information. Regarding the second aspect, the particularities of organizing information in functional and informational terms are elucidated. Methods of organizing data on both memory types (internal and external) of the computer are revealed. Functional and informatics integration of economic situational information organizing was carried out through establishing the concordance of organizational methods of achievement on the manual and technical physical environments of the supports.