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EPISTEMOLOGICAL COMMUNICATIONS IN DESIGN
Authors: Balabanov Pavel Ivanovich, Dr of Philosophical Sciences, Professor, Professor of Department of Philosophy, Law And Socio-political Disciplines, Kemerovo State University of Culture (Kemerovo, Russian Federation). E-mail: philosov416@kemguki.ru Zauervayn Larisa Teodorovna, PhD in Philosophy, Associate Professor, Assiciate Professor of Department of Directing Theatrical Performances and Festivals, Kemerovo State University of Culture (Kemerovo, Russian Federation). E-mail: sukhan.k@mail.ru
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In this article, the specificity of the epistemological sphere of design is shown through the awareness of
the following problem, namely: how knowledge from various spheres of culture and society is transformed into
the sphere of design and how in this process new knowledge is acquired, which provides the needs of efficiency
of project activities.
The epistemological channels are represented by the presence of concepts and constructs that are formed
and functioning in the field of design tools and procedures: a) pre-design study of social order; construction
of an idealized object – an artifact that solves the problem situation as a designed object; materialization
of an idealized object of an artifact in some material, energy or information structure, the result of which
is the desired artifact, covered by the epistemological shell of the formed knowledge about this artifact, allowing
to introduce scientific and project knowledge into the consciousness of the customer and consumer.
Interaction of the subject of design, the customer, and the consumer act in the form of cultural dialogue,
the internal space of which is the communicative space. The most important features of this communicative
space are immanent dynamism, conceptuality (constructivism), interdisciplinarity, and discussion. The problem
raised in this article focuses on such a feature of the communicative space as conceptuality, representing to a
greater extent, the creative potential of design in comparison with its presence in other specified epistemological
design procedures.
The epistemological features of communication between the sphere of design and socio-cultural sphere
determine the presence and use as cognitive working tools of theoretical and methodological work of the
subject of designing the following: a project concept, a set of theoretical constructs of different degrees of
generality and content, as well as praxiological programs that translate scientific and project theoretical
knowledge into practice. The use of these epistemological means in their completeness determines the adequacy
of the epistemological sphere of designing its existence and functioning in culture and society.