Researching the Components of Formation of the Export Potential of Industry on the Micro-and Meso-Levels
Authors: Pavlenchyk N. F., Protsevyat O. S., Skrynkovskyy R. M., Harasym L. S.
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The article analyses approaches to formation of the export potential of industry on the micro- and meso-levels. A number of factors influencing the formation of the export potential of industry on the micro- and meso-levels has been considered. It was found that the components of the export potential of industry on the micro- and meso-levels are factors, capabilities (potential), and resources. It has been suggested to perceive the defining resources of formation of the export potential of industrial enterprises as: personnel, production, financial-investment, innovation, marketing, information, organizational, and managerial. It has been found that the main resources of export potential of the industry of region include: production, raw material, natural, financial, investment, social, and innovation. There is a number of opportunities that contribute to the formation of the export potential of the region’s industry, in particular: labor, industrial, financial, raw material, natural, investment, innovation, social, information, and organizational-managerial.