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IMPACT : International Journal of Research in Business Management

Number 6-1, 2018

  • 1-10
    A COMPARATIVE STUDY OF CONSUMER INVOLVEMENT AMONGST RURAL AND URBAN CONSUMERS OF FMCG PRODUCTS
    Authors: Premlal Jagati & Maneesh Kant Arya
    Number of views: 464
  • 11-18
    IDENTIFYING THE MOST PREFERRED DIGITAL PAYMENT OPTION OF CONSUMERS OF VALSAD CITY
    Authors: Dhimen J. Jani
    Number of views: 643
  • 19-30
    BUYING BEHAVIOR AND BRAND LOYALTY OF BISCUIT CONSUMERS IN INDIA
    Authors: Hemant J. Katole
    Number of views: 2716
  • 31-46
    ELECTRONIC BANKING SERVICES – A PRELUDE
    Authors: Sruthy Madhavan
    Number of views: 397
  • 47-52
    RECRUITMENT METHODS OF PARTNER-COMPANIES
    Authors: Joanna Carla V. Eusebio, Mary Ann D. Opena & Meriam T. Manaig
    Number of views: 391


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