This paper explores the traditional pen and paper hotel comment card (HCC) from the
guests’ perspective to gain an insight and to improve its effectiveness. The HCC has long
been the predominant method of soliciting guest feedback. Although electronic methods
of collection are now available the HCC has a sense of familiarity, has general acceptance,
and is widely employed. Initially, a literature review of the hotel comment card is
provided. Then, the study explores how frequent guests categorize HCC attributes. These
attributes are then extended to include evaluation criteria identified in the literature and
desired by hotel managers. The extended evaluation criterion is then used to explore how
frequent hotel guests believe that future HCCs may motivate guests to provide feedback
and assist in the co-‐‑creation of value. The overall finding is that the HCCs design and
execution can be improved.
This study aims at analyzing the impacts of an increase in inbound tourism
receipts in Turkey. To carry out the analyses a social accounting matrix is
developed, that explicitly included tourism as an aggregate industry, by basing on
input-‐‑output and tourism satellite account tables. Income multipliers derived from
this social accounting matrix are used to reveal the effects on inter-‐‑industry
relations, factor and household incomes. Empirical findings suggest that demand
side shocks on tourism industry might be used to boost the overall economy and to
cope with unemployment problem. In addition, the economic potential involved in
tourism industry seems to be promising in terms of reaching the intended targets
declared in “Tourism Strategy of Turkey-‐‑2023”.
Slum tourism is relatively a new phenomenon which has generated a considerable body of
reactions from many commentators. Nevertheless, there are numerous research gaps within
the existing literature, especially on slum residents’ attitudes towards its development, its
ethical acceptability and the level of benefits accrued. This paper examines the attitudes of
Kibera slum residents towards the development of slum tourism. Semi-‐‑structured interviews
and questionnaires were used to collect data from 13 key informants and 200 heads of
households respectively. The research findings reveal that the residents of Kibera slums hold
negative attitudes towards slum tourism as evidenced by low rating of the positive impact
statements (Overall mean=2.43) and higher rating of negative impact statements (Overall
mean=3.413). Both intrinsic factors and external factors, including the level of benefits and
social impacts of slum tourism were found to shape the attitudes of the residents.
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