International Journal of Business and General Management

1-10

Authors: Natepanna Yavirach

This research is aimed to study about the success of business operators who were engaged in direct sales occupation and also to develop, manage knowledge, create learning organization for people involved in direct sales business occupation at Thailand in order to meet the international standard recognized in accordance with the occupational standard and Individual Competency Standard Principle: ISO 17024. By using Questionnaires from sampling groups such as business operators and people involved in direct sales business in Bangkok and its perimeter. SPSS Version 24 program have been used in the descriptive statistical data analysis and the data qualitative analysis is conducted through the in-depth interviews among the focused groups. It is found that the knowledge management is necessary for the direct sales business that consists of (1) The analysis of consumers’ demands for products, procurement of products from standardized sources, product distribution center development, product transportation system development, procurement of new technology and innovation to add values for the products which are the aspects of the occupational ethics, the production standards and screening, checking the products should meet with the standards and requirements of laws, are important to the highest level, respectively, (2) Defining the marketing strategy by analyzing the target groups, controlling marketing strategy which is moderately important followed in the second place by the development of training and the creation of new knowledge, respectively, (3) Providing systematic payment channel and the use of electronic systems which is moderately important level followed in the second place by the preparation of details about the product materials and the verifications on the accuracy of payment documents, (4) The analysis on the source of standard products which were brought for distributions, respectively, (5) The aspects for the creation of direct sales business network ranks the most important followed in the second place by the information technology system and public relations, respectively, (6) Team working ranks as the important followed in the second place by the organization of group activities and knowledge management, respectively and (7) Product Warranty and creations of relationships with customers, factors related to the organization for continuous marketing activities marks as the important in moderate level followed in the second place by the creation of the sales team leaders, respectively.

15-28

Authors: Elsie Liza Holiarivony Raveloson

Cloud computing is defined as the approach of computing where extremely scalable IT-related capabilities are delivered “as a service”, using Internet technologies to many customers. There are many definitions of cloud computing, few of which are quoted in this study, but the basic concept remains the same. There are essential characteristics of Cloud Computing, which are mentioned in this study. Cloud Computing is based on technologies, and there are four deployment models in it and architectural layers that are also known as service models. The research paper gives an idea to the readers/audience about basics of Cloud Computing, its application in business and future of Cloud Computing in business and other areas. Further, the advantages and disadvantages of cloud computing have been brought forward. In my viewpoint, I would like to state that, it depends on the organization/individual, how well it makes use of cloud computing so that he/she/organization can take maximum benefit from its advantages while simultaneously delicately handling the risks involved.The nature of this study is qualitative, and the author recommends there are many possible directions of research in cloud computing, which can be helpful for the development of society and the world.