Journal of Management Research and Analysis

373-375

Authors: Mohamed Faizal S*,Ziaudeen A

Human resource management an necessary division of a business, regularly make sure the achievement of the communal relationship among employees and an organization by recognize and fulfilling the requirements of the workers commencing with staffing and enduring through their occupation. This article aims to investigate the HRM practices in hotels of Tamil Nadu. This conscientious geographic spot of India proffer human resource confronts those are exclusive to this well-liked tourist areas. The outcomes from this study display that human resources are pleased with their compensation correspondence but not with the operational conditions, and the component of staff yield rate is relatively elevated. It provides sufficient training is not time and again given by the hoteliers to create employees’ organized talents and skills. Recruitment is using method of internal referral mainly significant to high inbreeding and following other human resource problems. There is a noteworthy gap among what is predictable from new employees and the skill levels of obtainable aptitude candidates.

384-388

Authors: Abdul Rahim Ahmed Munshi*

E-Commerce is expected to boom in Asia. The number of online buyers in Asia Pacific is forecasted to cross the one billion marks for the first time in 2018, which will account for approximately 60 percent of all users in the region. India, among the fastest growing Asian market shows a very encouraging projection of the e-commerce industry. E-Commerce penetration at the moment in India stands only at 28 percent, with a lot of room for growth. India’s retail e-commerce CAGR is projected to grow at 23 percent between 2016 to 2021. As per an ASSOCHAM-Resurgent joint study, online shopping is expected to clock annualised growth of 115 percent this year, aided by fast-increasing data consumption and improvement in logistics, along with a number of offers presented by e-commerce platforms. Competition in the online marketplace is heating up as all major e-commerce players are eyeing a larger share of the online market; competition has only intensified with the likes of Amazon and Walmart with huge cash coffers burning a lot of cash to attract consumers. Local players like Snapdeal, Jabong, Myntra, Shopclues, Grofers and the like trying to woo the customers with unique product and service deals. In this kind of scenario, e-commerce players with the best service quality have higher chances of becoming the most preferred shopping destination for consumers. To get better insights of E-Service Quality and its effect on consumer purchase intentions, this study was undertaken for Snapdeal. In this study the SERVQUAL model was modified considering the online shopping context. Five dimensions considered to assess the service quality were website design, reliability, responsiveness, personalization and trust. Factor Analysis was used for data reduction and a 7 point likert scale was used to measure customer expectations and perceptions with respect to various dimensions of e-service quality of Snapdeal. Data was collected from 300 respondents selected on the basis of non-probability convenience sampling. Factor Analysis results indicated that consumers rated Snapdeal high on website design, reliability, responsiveness and personalization, trust was a factor that snapdeal has scope of improvement.

393-396

Authors: Aparna Pandey,Vijaya Kumar S*

Teaching learning both takes place simultaneously; teaching can never be effective without an effective learning at the same an effective learning can’t take place without effective teaching. Teacher has a very vital role to play in imparting knowledge to the pupils and this is likely to occur only when the teacher is able to acknowledge the necessity of the learner. In nursing education there are many factors that are responsible for the learning process to take place. Hence, it is always the teacher who is responsible for choosing the best and effective method to deliver the best lessons to the students. The aim of this research was to identify the efficacy of lecture cum demonstration on the knowledge and skills of the nursing students regarding cranial nerve assessment. The pre-experimental research design approach was considered appropriate for conducting this study. About 200 nursing students getting education in hand-picked nursing colleges of Lucknow were considered appropriate for this study. The relevant fact was gathered using self-prepared multiple choice knowledge questionnaires and an observation check list to assess the clinical expertise of the students. The lecture cum demonstration was effectual in upgrading the knowledge and clinical expertise of the student nurses

401-405

Authors: Paresh Bali*,Kavita Khanna,R K Gupta

Introduction: The objective of the study was to find the levels of work life balance of f & b service captains working in five star hotels of Delhi, India. The captain is a supervisor in food service department and is responsible to ensure quality of service and guest satisfaction with the help of a team of waiting staff and under the guidance of manager. As the work characteristics in food service outlets are challenging and always create issues like stress, overwork and work life imbalance. This paper focus on the aspect of work life balance issue of captains working in different food service outlets within five star hotels of Delhi. Materials and Methods: To measure the levels of work life balance author had devised a questionnaire measuring four dimensions identified in explorative study, namely quality time, involvement, satisfaction and health. Cronbach alpha values were found to be 0.082 and the data collected was analyzed through SPSS software; statistical tests ANOVA, Tukey HSD, t test were applied to draw conclusions. Result: As per analysis of data it was found that work life balance of captains in f & b service department of five star hotels of Delhi is not satisfactory, and the results were similar for captains working in different types of food service outlets. Conclusion: The study conclude that captains working in different food service outlets in five star hotels of Delhi, India do not have satisfactory work life balance, also it was noted that work life balance were same irrespective of the gender, it was found that captains in the age group of 25-30 years have a marginally higher levels of work life balance in the total but not above satisfactory levels. The main reasons were identified as break shifts, stretched working hours and lower compensation.

412-419

Authors: Vishal Mahajan*,Darshan Kumar

In the present worldwide, the structure of the education faces various difficulties because of the powerful idea of the environment. One of the innumerable difficulties for enlightenment structure today is to fulfil its highly skilled faculty to manage the regularly adjusting and embryonic illumination globe A faculty can do his/her utmost capability if she/he is pleased with the task. A well-satisfied faculty can utilize his/her talent for the welfare of the students. This paper explores the job satisfaction level of contract faculty, serving in government and private institutions functioning near the border area of Gurdaspur district in Punjab, India. It also focuses on the problem and exploitation which are faced by contractual faculty due to the policies adopted by the management of these engineering institutions during their career. Approximately 700 questionnaires were distributed personally for survey and through emails. Information was collected through a study of 150 faculty members of educational institutes, serving in seven governments and self-financed colleges and private universities functioning near the perimeter area of Gurdaspur. The outcomes show that there is an immediate relationship between parameters like professional development and job satisfaction. The study presumes that by giving the best workplace, the educational institutes can build the level of job satisfaction of their faculty. Analytical results of the study have been verified with the help of SPSS-16 software.

427-430

Authors: Chandni Mehta

Acknowledging and adopting cultural diversity is one the of the most important traits of robust organizations who have permeated globally. This stands true for organizations like Google which advocates open access and rights for netizens globally and yet manages to thrive in a controlled economy like China. Still, cultural competence and understanding the environment we work in forms the very crux of survival of multinational organizations. Ikea which has recently started India operations faces this dilemma and cultural competence can become a deciding factor in its successful existence. It is here that Swami Vivekananda can come to its rescue and provide some valuable lessons to Ikea.

436-441

Authors: S Palaniappan*,Kavitha Shanmugam

Retailing as an industry is undergoing phenomenon transformation in the wake of technological changes and Government policy initiatives. Retailers in general and small retailers, in particular, has to possess entrepreneurial competencies in order to survive and succeed in this turbulent environment. This paper is an attempt to diagnose the entrepreneurial competency of Provision store and Supermarket retailers in Chennai. The researcher collected data from 103 retailers and analyzed their level of entrepreneurial competency and its association with their demographic profile. The study reveals that retailers are not possessing a great deal of entrepreneurial competency. And the demographic profile of the respondents significantly impacts their entrepreneurial competencies.

447-454

Authors: Vijay Pal Tewari*,H M. Shailaja

Vocational interest has been identified as one of the impotent factors to assess the occupational choices, job stability and performance in the selected career besides being an unavoidable psychological trait in career counseling. It is noticed that numerous studies have been undertaken on vocational interest as an independent variable but despite being so important factor in the world of work, it has been explored nominal as to what extent cognitive and non-cognitive factors contribute in the development of interest in one Vocation more than the other. The present study aims to investigate the contribution of some of the important psychological traits in the prediction and development of vocational interests. 272 students of Xth standard from randomly selected 8 schools managed under defense sectors in three states of Karnataka, Tamil Nadu and A.P. were taken for the study. Data were collected using standardized tools. Multiple correlation and Regressions were used for the analysis. The result showed that composite contribution of personality traits, Self-concept, Achievement motivation and Academic Achievements ranged from 9.07% to 28.42% in the prediction of vocational interests. The study was concluded with implications and some important suggestions

463-467

Authors: Rubina Muazzam*,Pankaj Diwedi

For the last five financial years, the study of balance sheet operations, profitability, capital adequacy, quality of property, regional deployment of bank loans, technical development, customer services and financial inclusion has been studied for Indian banking industry. It has been concluded that the emergence of universal or semi-universal banks in the development of banking sector in India is important, and therefore risk management and development of the appropriate regulatory system are the main challenge facing the banking industry in the near future

473-476

Authors: Garima Gupta*,Abhimanyu Verma

Globalisation has provided organisations with a market platform where brands are available to consumers worldwide, thereby bringing out the importance of country-of-origin into the spotlight. The opening of international marketplace has created a new landscape and placed the country-of origin factor as an appealing area of research. It is a fact that, unlike brand or corporate image, country image, is an influential but uncontrollable element of marketing strategy, especially for the firms that are taking their initial step to go global. For this reason, country-of-origin (COO) and its effect on buyers’ purchase behaviour has attracted significant research attention over the past years. The need to understand and examine country-of-origin effect has become all the more pronounced with the shift in focus from offline to online e-commerce. It is in this backdrop that the present review paper seeks to provide a comprehensive understanding of the linkage between country-of-origin effect and consumer decision making, specifically in the context of online purchase environment. In addition to contributing to the existing body of literature, the insights from the present work would provide useful learning to international marketers with respect to the use of country-of-origin information in the age of online purchases