This paper examines the relationship between scientific and technological development and numismatics. We consider various aspects of the images on coins outstanding achievements and outstanding contemporary scientific and technological development. The basic trend as the history of scientific and technological development in the production of stamps and coins Numismatics impact on society.
Sources of fertility in totemic cults and world outlook of primitive farmers are viewed. In the result of comparison of the bear holiday of the people of the North with totemic feast of primitive hunters it is proved that elements of fertility related to sexual rudiment, are preserved and repeated in the future with exceptional accuracy. Comparison of the elements of the hunting world outlook with the farming one, affords ground for affirming that one is transformed into another since at the bottom of both is sexual intercourse as a necessary condition for multiplication of animals and harvest. Their steadiness and vital capacity make possible to find correspondences in cultural heritage of the Ukrainian people, namely traditional national customs and ceremonies.
The article deals with the contrastive analysis of phraseological units with the component "heart" in the Ukrainian and English languages. It is found out that they play a primary role in shaping the idiomatic meaning as a motivating component of semantics of the analyzed idioms. It determines the degree of correlation of phraseological units. The factors involved in the development of the analyzed phraseological units are emphasized. The revealed qualitative differences in the perception of the English and Ukrainian languages are determined by the peculiarities of national outlook and reflect some national specific associations and beliefs.