Vestnik KemGUKI

13-18

Authors: Gertner Svetlana Leonidovna, Kitov Yuriy Valentinovich

The effectiveness of the Culturology in contemporary Russia depends not so much on intellectual pursuits of its scholars or scientific achievements of their pupils but on how the Russian State views the significance of Culturology for the Russian economy and politics in edition to how many University’s graduates chose Culturology as their major. Thus the criteria of “effectiveness – non-effectiveness,” which is applied by the country’s Ministry of Education to rate Russian universities where Culturology is being taught, does not earn this discipline much credit in the eyes of Russian educational officials. This in turn provides a narrow venue for those who ran the country to understand what Culturology is about. The article challenges the idea of linking the Culturology to economic indicators and political gains of the Russian State, suggesting that the contribution of Culturology to the county’s development stems from its potential in humanization of society. Thus Culturology could and should make good use of Russia’s cultural riches to make the Russian people better citizens. Theretofore Culturology should be accounted exactly for that and not for something else. Which means that Culturology should be seen as the means of social development. Another issue is what does the “humanization of society” mean and how should it be achieved and evaluated? Culture is the most suitable sphere to look for the answers to this question and Culturology is the most suitable entity to guide those looking for answers. Thus Culturology indeed could provide a benefit to the country’s economic and political development though it requires an effort on the part of the statesmen to understand and see how it could. No wonder that the most noticeable development of Culturology in Russia happened in the 1990s, when Russia after long stagnation was looking for new ideas to refresh its economy and political system. The authors are describing the damage that a politico-economic approach has made to the Culturology by laying out a set of activities the state required from a professor teaching the Culturology. The enormous workload of the contemporary Russian professor exacerbated by the constant changes in the country’s educational doctrine that is ostensibly supposed to “lift Russian Universities” to “European levels” is detrimental to the quality of Culturology. A professor in the USSR enjoyed less paper work and more academic freedom than his counterpart in contemporary Russia. The analysis leads the authors to the conclusion that the latest initiatives of the Educational Ministry to move all research activities from Russia’s academic institutions to Universities would not succeed without a complete overhaul of Russian University education and Culturology in particular. Keywords: Culturology, professor’s workload, the science and the state, social development.

29-33

Authors: Ivlev Sergey Viktorovich

Processes taking place in modern society are characterized not by stability and emergence of new subjects of social and political interaction, a new system of behavior patterns, all this is reflected in the civic culture. Civic culture is constructed from various elements of parochial, obedient and participatory cultures. These three models of culture are “ideal types” and in a real situation almost never occur. There is a need in the analysis of a particular society to combine elements of these cultures. In addition, modern transforming society, as a rule, passes through three phases of development: liberalization, democratization, democratic consolidation. In each of these phases it changes the structure and role of civil society, as well as changes occur in the system of values. In this regard, the problem of fragmentation of culture is updated at the present stage of society development. Keywords: civil society, parochial culture, subservient culture, a participatory culture, civic culture, fragmented culture.

43-50

Authors: Egle Ludmila Yurievna

The current situation revives interest in humanistic features of traditional culture, which historically retains the enduring values that function as the value orientation of the ethnic group, defining its spiritual uniqueness ensuring the consolidation of society, helps to restore cultural continuity. The notion of “tradition” is one of the few around which there is a fairly stable, but opposite in content and presentation of the initial settings. They are based on a certain value approach. The notion of “traditional culture” is interpreted differently by modern researchers. There is an equal use of terms such as “traditional,” “folk,” “People,” “archaic,” “peasant,” “home” culture. In humanities, the concept of “tradition” is interpreted broadly, as a fundamental universal characteristic, which applies to a very broad range of time and space. Other, more narrow understanding of the tradition as a constant, which is reproduced in certain groups, such as in ethnic communities. A feature of the philosophical approach is that, apart from the specific designs and works of traditional culture, the main focus is on the procedural aspects of this phenomenon, the fact that there is a tradition. Traditionally, the sociological approach is defined as a mechanism for the reproduction of social institutions and norms under which the maintenance of the latter is justified, legitimized by the fact of their existence in the past. This tradition is not only a mechanism of reproduction, transmission of socially meaningful experience, but a mechanism of its renovation and reconstruction. The ethnographic approach connects the existence of traditional culture with the past eras. With an interdisciplinary approach to the study of cultural traditions, they are regarded as the expression of socially organized group stereotypes experience that by the space-time transmission is accumulated and reproduced in different human groups. The conclusion identifies the underlying meanings of the category of “tradition.” Firstly, it is procedural in nature, secondly, the substantial aspect of it, thirdly, the “technique” of its functioning. The tradition is present in all social and cultural systems and to a certain extent is a necessary condition of their existence. The tradition and culture, emerging on its basis, are the most stable, established to show their unconditional value parameters of ethnic existence. The tradition, traditional culture can be seen as mechanisms for preservation, reproduction and transmission, as well as an update to socially meaningful experience. Keywords: traditional culture, broadcast, narrative, tradition, innovation, dynamics of culture, folklore.

55-62

Authors: Ulturgasheva Nadezhda Torzhuevna, Majny Shenne Borisovna, Turamuratova Irina Grigorievna, Tsukanova Olga Aleksandrovna

In a globalizing world, traditional cultures are seen as fundamental support that can withstand the leveling and unifying cultural values. Problems of development of local and regional cultures are becoming more relevant in all corners of the globe. In this regard, there is a need to pay attention to such regions that have accumulated over the centuries a unique national tradition. In the Russian Federation, one of these areas is the Republic of Tyva (Tuva) – a unique region of Central Asia is diverse cultural traditions and is of great interest from domestic and foreign researchers. Being the oldest population of the Asian steppes, Tuva was told up to now the specific culture and worldview, largely archaic and the original traditions. Culture Tuvan people characterized by particularly pronounced national originality, a wide range of unique elements and forms, which include festive culture that is complex in content, morphology and dynamics of the phenomenon, which reflects the life, traditions, religious faiths, the most important dates in the history of Tuvan ethnos modern nationwide holiday calendar. The authors’ analysis of the concepts of “traditional culture”, “holiday”, “festive culture” allows us to formulate their own understanding of the concept of “traditional festive culture” – as a set of holidays and holiday traditions, rituals, customs, games, symbolic attributes that reflect the values, religious beliefs, life and customs of a particular ethnic group representatives, providing coverage of social experience and the interaction between man, society, nature and culture. Keywords: traditional culture, festive culture, folk games, semantics, the world model.

72-79

Authors: Stenyushkina Tatiana Sergeevna

This article is devoted to the communication act as a semantic aspect of the communication. By means of communication, sharing the knowledge and values, that have been developed by previous generations, becomes possible. The communication is more complex process of establishment and development of contacts between people, which is caused by the needs in cooperation and includes the exchange of information, development of a common strategy of interaction, perception and understanding the other person. Communication focuses on the exchange of information and semantic perception of the action and communication, as a multicomponent process of interaction between people, is closely related to the process of activity, since contact between people is not limited to the exchange of information. The process of communication in folk performance can be divided into three stages: – learning information (singing tradition) passed on from older generations, translating it into a symbolic form; – giving infirmation by means of direct communication, verbally; – mastering of the received information, but due to the differences in the perception of the world and different individual experience of older and younger generations this mastering is incomplete. Folk singing tradition involves a special type of communication and a way of behavior that connects the activity and communication. In the folk singing performance there are the following forms of communication: 1 – dialogue with self, that is “self-dialogue” during the creativity; 2 – performing group participants’ interacting; 3 – dialogue between the performers and the audience. Personal interaction between creators and performers provides the communicative function of folk singing performance. Folk songs unites man with previous generations in time (continuity of generations) and space (the link between people of the same nationality). Keywords: communication, folk singing, activity, communication, collective creation.

86-89

Authors: Lesovichenko A. M., Pribytkova A. V

The article describes a brief history of the formation of concert activity in Novokuznetsk, since the first half of the XX century to the present. The authors have presented the development of amateur line that created the vocational training institutions, which are one of the main means of concert activity of the industrial city. Keywords: concert life, amateur, groups, music schools, art schools, college of art.

95-99

Authors: Danilevich Alina Igorevna

This paper describes the link of ethno-cultural mentality and the key concepts for the culture, accumulating the historically based collective experience, fixing the specific “image of the world” and the ways of its realization. The basic concepts represent themselves as the philosophical matrix of the national culture, defining their system of values and criteria of identity, specifics of the national image “I” and repertoire of life strategies and ways of self-actualization of culture. Indentifying the peculiarities of conceptualization is an urgent factor in language and culture study. The process of conceptual verbalization (that reflects national mentality) is important to reveal the language pattern. However, concept doesn’t only fix the dictionary meaning of a word, it contains a symbolic part of meaning. It is metaphorically embodied into symbols and signs. The basic concepts exist in semantic contrast and similarity: happiness-pleasure, happiness-success, happiness-unhappiness; love-passion, love-charity, love-hatred, justice-fairness, injustice. So, they create linguistically founded cultural idea or mental and moral dominant of culture. The universal and specific meanings are deeply intertwined in the concept structure. Reflected in the language, the mental features of culture form the mentality of a nation. They are common but at the same time they have some peculiarities. Any cultural concept contains the meanings obvious for foreigners and that help indentify the “alien concept” subject sphere. Keywords: national and cultural mentality, concept of language, linguocultural concepts, world outlook matrix of culture.

107-111

Authors: Falomkina Irina Pavlovna

In the article, we prove the necessity to create the propositional framing dictionary of the Teleut language. Modeling of the structure of the frame intended to demonstrate the methodological principles of creating entries. A description frame “home” reflects the fragment of the Teleuts’ worldview who are members of a small Turkic people living mainly in Kemerovo region. Kemerovo region is home to about 2,500 Teleuts, of which 2,000 live in Gurievsky and Belovsky areas. A frame-based organization of the dictionary, where the operational units of the frame use a proposition, takes into account the associations between words, and the assignment to a specific fragment of extralinguistic reality. The tokens used in this article were collected as a result of expeditions in 2013–2014 in Bekovo village, Belovsky district of Kemerovo region. The source of tokens is used as a material of the Russian-Teleut dictionary. The article analyzes semantic nodes tokens verbalized frame “home”: the names of the home and its parts (the Teleut name of the house, the name of the house in size, the name of house number of hosts, the name of house number of floors, the names of the parts of the house, the names of the rooms in the house, the name of the home depending on what it is made), the name of outbuildings (the names of buildings for animals, the name of outbuildings by use), the name of building materials, he names of the owners of the home, the names of settlements. Frame structure is determined the nomadic life of the Teleuts for several centuries in the first place, and secondly, assimilation with Russian-speaking population. The Teleuts used in speech as traditional dwelling names and its parts are borrowed from the vocabulary of the Russian language, if they want to call the modern building materials, modern house parts, household items. Keywords: frame, framе dictionary, dictionary entry, worldview, Teleut.

116-120

Authors: Shishigin Kirill Aleksandrovich

This article deals with macro-semantic and micro-semantic characteristics and paradigmatic relations of Yiddish prefixed verbs with ahin-. The prefixed verbs with ahin- preserved their German form and derivation pattern and have a transitionally dual nature and status as adverb and prefix. Only movement and direct effect verbs can collocate with the prefix ahin- because of the direction seme which defines the direction of movement or intentional action more exactly and seldom creates new senses. This prefix causes symmetrical or asymmetrical conceptualizations of situations like in German. The prefixed verbs with ahin- sometimes have a hybrid German-Slavonic form, but it modifies the verb content minimally. The prefix ahin- causes the semantic polysituativity of verbs collocating with it. A number of verbs with ahin- have antonyms among verbs with the prefix aher- and synonyms among verbs with avek-. An integrated approach including the two-level semantic and polysituational analysis of Yiddish prefixed verbs applied for the first time are indicative of the newness of the investigation. Keywords: semantics, Yiddish, situation, concept of situation, situateme, polysituativity, prefix, prefixed verb.

127-136

Authors: Ismagilova Ekaterina Igorevna

As a result of Christianization of the peoples of Siberia and Volga regions, some liturgical genres have entered into the folklore traditions of several Turkic Siberian ethnoses (native: Shores, Khakass, Altai, and resettled: Chuvash). The performance of “Trisvyatoe” received certain dissemination in the practice of traditional burial rites of the mentioned ethnoses. Functioning of Orthodox Christian singing in the intonational cultures of Turkic-speaking ethnoses is very little studied for the moment. The present article is dedicated to the consideration of intonational transformations of a canonical song, taking place as a result of its existence in the foreign cultural medium, and also to the characterization of ethnographical context of the performance of Orthdox Chrisitian songs. The burial rites of many peoples of Siberia have been significantly transformed under the influence of Christianity. The means of burial was changed: a funeral in the coffin, with singing of some prayers has propagated. In the traditional Siberian Chuvash culture also the Russian funeral-commemorative rites are reproduced. The material for musicological analysis were 16 rolklorized samples of songs, performed in the Church Slavic language and in the native languages of tradition bearers. The majority of samples considered by us (12) were represented by themselves the variants of performances of the four-voice funeral song score; melodic pattern of the other four songs is very different from that, which allows to determine these samples as traditional versions of the songs. Upon consideration of the variants and versions of singing recorded from the representatives of different Turkic peoples, no distinctly pronounced indications of national specifics, characteristic of the intonational cultures of each of these ethnoses, were found. Because of that, through the principle of placement of the folklorized samples of songs in the table, based on the extent of their the bass voice in all the variants is subjected to significant melodization. The most affected by transformations is the melody line of the final segment of song. The functional harmonic logic of the bass voice movement does not find response in the consciousness of the performers, and thus it is very rarely reproduced by them. The versions of songs distinctly different from the liturgical ones are more individualized and, therefore, are considered more thoroughly. A syllabic-rhythmical organization of the folklorized samples of “Trisvyatoe” was also analyzed. A peculiar layer of assimilated Orthodox Chrisitian songs in the intonational cultures of Turkic peoples of Siberia at the present time is close to disappearance. However, this phenomenon needs to be studied because, based on its example, it is possible to trace the regularities of action of the folklore traditions. Keywords: folklorization of liturgical texts, burial rites of Turkic peoples of Siberia, Christianization of Siberian ethnoses.

145-152

Authors: Ivanova Olga Sergeevna

The article considers the problem of “polyphonic dialogue” as a socio-cultural model of the postmodern era and the processes of its formation in the XX century. In the socio-cultural aspect of the modern era a fundamentally new cultural-communicative situation has developed. The system of means of mass communication and mass media has the key role in it. Mass media, photography, telegraph, radio, cinema, television, satellite TV, video, computer, Internet, email, mobile, CDRoms, all these mentioned above have become the information challenge to the post-industrial era. The style of thinking and life style of our century have actualized polyphony of consciousness. Also it was as a result of life experience, and in the form of metaphors of modern culture, life of society, and as the type of the logic of rational thinking, reflected in different types of intellectual activity. Polyphonic organization of artistic material in different fields of art and culture induce to assume that it complies with the “inner form” of the culture of the XX century. Postmodern situation is the basis for the development of polyphonic hearing as a result of polyphony of consciousness. In the 20–30’s of XX century, under polyphonic dialogue, M.M. Bakhtin has reviewed the method, with the help of which all the novels by Dostoevsky are written. The term metaphorically transferred from musical terminology into literary field has gained new perspectives of development in the socio-cultural aspect in the XX century. The transposition of the musical term “polyphony” into all kinds of art such as cinematograph, theatre, painting, literature, poetry and other. The transfer of the musical term “fugue” into the non-musical material gives the phrase the “artistic fugue”. The “polyphonic dialogue” and “artistic fugue” are the notions, which are similar, but not identical, in music, they gain in a broad socio-cultural aspect of Post-Modernism not only metaphorical, but the sense-making meaning characterizing our polyphonic era. In the content of the concepts under the words “polyphony” and “counterpoint,” a set of interrelated phenomena has focused: dialogism, multiplicity, procedural transparency, contrast, installation. Polyphony of consciousness is the modern form of the incarnation of the diversity of informative socio-cultural aspect which has replaced the line monodic thinking of the past. Keywords: polyphonic dialogue, art fugue, polifonizatsiya consciousness, multilingualism, counterpoint, dialogism, multiplicity, intertextuality.

158-163

Authors: Chairan Vyacheslav Аleksandrovich

The article deals with theoretical analysis of the suite for balalaika and symphony orchestra by S. Kolmanovsky “Dead souls.” S. Kolmanovsky is one of some Russian composers who created this piece under the impression of the famous Russian novel “Dead souls” written by N. Gogol. The main aim of the article is to reveal characteristic features of the orchestration. The article emphasizes the problems of connection between musical imagery and means of this expression by orchestration. Most of them are texture, timbre and dynamics. The author of the article says about the influence these factors on creating musical imagery which includes reflection of central figures of Gogol’s novel. The article is considered a texture of balalaika and its co-operation with orchestral texture. The conclusion emphasizes a value of the piece in the repertoire for balalaika and points out to the fact that musical language of the suite is based on classical and romantic musical traditions. “Dead souls,” suite for balalaika and orchestra by S. Kolmanovsky, is one of the rare piece of well co-operation of the balalaika with the symphony orchestra. Keywords: suite, orchestration, timbre, texture, musical imagery.

171-177

Authors: Churekova Tatiana Mihailovna, Kagakina Elena Andreevna

In the article, the following basic spheres of the university education modernization were holistically reviewed: structural modernization, modernization of educational content and curriculum, modernization of pedagogical theory. It is shown that in the short and medium term, universities to a greater extent will be exposed to the structural modernization according to the following categories: leading classic university, federal university, national research university, regional basic university or institute. It is justified that the core of the educational content and curriculum modernization is integration of general cultural and professional competences. There were disclosed the aspects of pedagogical theory with help of which the university education modernization can be ensured. Keywords: university education modernization, integration of general cultural and professional competences, pedagogical theory of university education modernization.

183-188

Authors: Ivleva Tatyana Nikolaevna

Modern society needs a manager of sociocultural activities (ACS) with a high level of professionalism, initiative and enterprise, creativity. This predetermines restructuring the learning process, especially in the field of motivation. It is known that the foundation of successful training activities of any student is a high level of motivation for this type of activity. The problem of motivating the learning activities is a traditional subject of study in various fields of science, including the pedagogy [4, 6, 8, and others.]. Even the most qualified teachers will not reach the desired result, if his efforts are not coordinated with the motivational sphere of educational activity. The article discusses the relevance of demand for managers of social and cultural activities with a high level of professionalism, initiative and enterprise, creativity, specificity of learning motivation; it presents the diagnostic results of correspondent first-year students’ learning motivation of training courses “Sociocultural activities.” The Profile “Management of sociocultural activities,” proposes a model of formation of motivation of students for a profession manager containing the goal, objectives, functions, and interactive teaching methods.In order to diagnose learning motivation of students of the first course of correspondence courses (FTRA) training areas “Management of Kemerovo State University of Culture and Arts” (KemGUKI), we used the technique of “Motivation training in high school” by T.I. Il’ina. Revealed by the lack of understanding of the value of professional development in preparing the future SKD managers, superficial perception of the content of the profession may further exacerbate the conflict between the students’ expectations associated with the role of the status of higher education and mastering the content of training the skilled operations manager. To solve the above mentioned problems should be focused to form and develop the motivation of students learning to master the profession of manager. At the next stage of the study, we developed a model of the formation and development of learning motivation of students for a profession of a manager. Motivation training activities is an important component of professional development of students and is seen as a gradual, dynamic and controlled process. Implementation of the proposed model will help shape and develop the learning motivation of students, taking into account the complex factors: the organization of the educational process in KemGUKI, using the “electronic educational environment,” subjective special training, specifics of the discipline “Fundamentals of SCA Management.” Keywords: manager of sociocultural activities, mastering the profession, model, diploma, learning, learning motivation.

196-201

Authors: Ponomarev Valeriy Dmitrievich, Vasylkovskaya Margarita Ivanovna

This article analyzes the results of experimental work on the creation and testing the pedagogical conditions for purposeful development and manifestation of the socio-cultural creativity of members of youth associations in the formation of the Volunteering Institute. The authors conclude that the developed and tested “Volunteering Institute” model promotes the effective development and implementation of creative possibilities of the experiment participants in the process of socio-cultural activities. The proposed model can be widely implemented in the practice of socio-cultural youth work. In the period from 2009 to 2014 years, the authors conducted formative pedagogical experiment based youth associations of the Kemerovo region. In the process of forming pedagogical experiment focused on the development and testing of pedagogical conditions for purposeful development and manifestation of the socio-cultural creativity members of youth associations in the formation of the Institute of Volunteering. The purpose of forming pedagogical experiment was to update volunteer activities through awareness and implementation needs of the participants of youth associations in the development of their creative potential. As part of this experiment the following tasks: - Implementation and testing of models for the formation and development of the institution of volunteerism conditions of the youth association, the development of social and cultural creativity of young people, with the participation of the youth in the activities of the association; - Specification and justification of the forms and methods of social and cultural creativity of young people, contributing to the formation and development of the institution of volunteerism and its components. To conduct formative pedagogical experiment the authors made a special program, which provides a number of social and cultural projects and events focused on the development of social and cultural creativity of the individual in volunteer activities. Experimental work we carried out in the three groups (two experimental and one control). Just forming pedagogical experiment involved 142 people. The first phase of the formative experiment consisted of an initial diagnosis of the level of development of social and cultural creativity of the subjects in all groups. The basis of the first methods developed by L. Moskvina put a test to detect the level of development of the creative potential of the individual. By the sum of points determined by the level of creative potential participants in the experiment. To cross-check the data and the most generalized diagnosis of the level of development of the creative potential of the participants of the experiment, we used a different methodology to assess the creative potential of personality developed by V.I. Andreev. This technique allowed on the basis of self-respondents nine-point scale to determine the degree of expression of personality and frequency of exposure. According to the methodology, the combination of these parameters characterizes the level of development of creative potential. Methodology V.I. Andreeva involves identifying intermediate levels of creativity, however, for the most clear differentiation results of the study all the intermediate levels, the author included in the three main – low, medium and high. The purpose of the second phase of the formative experiment was to develop and implement the experiment participants socio-cultural projects and actions on the basis of voluntary (volunteer) activities, as well as their participation in the developed and offered by us in this study volunteer socio-cultural event “Making the world brighter.” In the final phase of the pilot study to assess the changes that have occurred with the participants as a result of work carried out, was again applied a comprehensive measure the level of development of creative potential subjects. Summary data on the results of the procedures L. Moskvina and V.I. Andreeva shown in the diagram. Analysis of the results of the formative experiment shows that the high level of socio-cultural creativity reached 43,75 % and 35,3 % of the experimental group, while the control group 25 %. In the experimental groups decreased significantly the number of subjects with a low level of creativity to 12,5 % and 11,8 %, based on the results of the control group – about a quarter of the participants. Achieved positive dynamics results of experimental work demonstrates the effectiveness of the proposed model, including socio-cultural projects and events focused on the formation and development of the Institute of Volunteering. Comprehensive and systematic use of the means, forms and methods of creative activities of the participants of the experiment provided a positive trend in the development of all levels tentatively identified components of creativity. Thus, the synthesis of the results of the pilot studies, their practical implementation suggest that developed and tested model of the “Institute of Volunteering” promotes the effective development and implementation of creative possibilities of the experiment participants in the process of socio-cultural activities. The proposed model can be widely implemented in the practice of socio-cultural youth work. Keywords: volunteering, Institute for volunteering, socio-cultural creativity, youth, youth association, person.

207-214

Authors: Pilko Irina Semenovna, Savkina Svetlana Vladimirovna

The article is devoted to the electronic museum exhibition as a new phenomenon of the development of information and communication technologies (ICT). The proposed definition of “electronic museum exhibition”, which specifics and appointment of electronic exhibition. Presented multidimensional classification of electronic exhibitions museums of 9 base. The comparison of the specific characteristics of traditional and electronic exhibitions museums. The disclosed results of the analysis of electronic exhibitions are placed on the websites of museums. The features of the presentation of information on the subject of exposure, given the characteristics of the basic information units of electronic museum exhibitions. The examples of the organization exposition are given. The analysis of electronic hypertext features exhibitions are given. The features of image representation objects exposure are given. The interactive capabilities of electronic exhibitions are examined. The article is accompanied by tables and color illustrations, clearly explaining the text description. Keywords: exhibition, exhibitions of museums, electronic exhibition, exposition, classification of electronic exhibitions, electronic products, information and communication technologies.

13-17

Authors: Valeev Rafael Mirgasimovich, Mukhamadеev Almaz Raisovich

In Volga Bulgaria, the organized system of taxes existed. In addition to regular taxes, the rulers of the Volga Bulgarians had disposable income sources. To date, it is difficult to provide a full list of non-recurring taxes that existed in Volga Bulgaria. This is due to the fact that the state alternately used two different tax systems, based on the ancient Turkic traditions, and then on Muslim principles. In the absence of direct references to historical sources, the presence of (save) some of them can be a judge of comparative analysis and extrapolation. One of the recurring taxes embodied in the sources, is a tax on the wedding. Here we are faced with problems in determining the subject of the tax. Not only historical data sources and numerous translations (“wheat”, “horse”, “beast of burden”) do not correspond to each other. Researchers have different opinions. Discrepancies between sources can be explained by different periods of their origin. The taxes can be attributed by a lump sum to a compulsory share the spoils of war in favor of the Bulgar ruler. The Bulgar Khan had from trophies and loot their property compulsory share with military clashes, raiding neighboring countries and peoples. The stake in the source is not specified, but some researchers write about one tenth of the share for the Bulgarian ruler with the spoils of war. The adoption of Islam could not cause the failure of the Bulgar rulers legitimate share in the spoils of war. The absence of the source data of the period on the right of the Bulgarian ruler on the mandatory part of the trophies from the military enterprises and campaigns cannot deny this fact. The Spoils of War regularly come from both, military actions against Russian principalities and continuing raids on neighboring Finno-Ugric tribes. The taxes and fees can be charged not only with property income businesses, but any action committed by both, the citizens, or the state and the governor. Conventionally, they can be called special charges. They could be for spending on meeting important embassies, catering, elimination of natural disasters, etc. In connection with the adoption of Islam, the Volga Bulgarians began to practice non-recurring fees of religious nature. Relative to the tax system of Volga Bulgaria of the Muslim period, the researchers wrote that there were such taxes as a non-recurrent nature khums (served with extraordinary income) and sadaqah. Thus, in the pre-Mongol period of Volga Bulgaria, there were several categories of taxes. One of them was a one-time tax. The sources say that some of them were a tax on marriage, share of the spoils of war, special charges, religious collections. Most of them remained from the pagan period. The form of lump-sum taxes from extraordinary income and religious duties appear with the adoption of Islam. Keywords: Volga Bulgaria, legal culture, heathenism, Islam, nonrecurring tax, special charges.

24-27

Authors: Astakhov Oleg Yurievich

The paper presents an analysis of the work of Andrei Bely “A Problem of Culture” from the book “Symbolism”, in which the author seeks a definition of the Russian symbolism of the early XXth century in the context of cultural knowledge. According to him, the problem of European symbolism is the inability to overcome boundaries of the art school with the usual orientation for its aesthetics and pure forms of stylization. The author identifies a number of principles of symbolic art, contributing to it going beyond aesthetics, opening the opportunities for the creative transformation of the world. Representations thinker about theurgic essence of true art associated with the opening of the idea of creativity as an ongoing creation of the world of man, together with God, followed by contacting the author to issues of culture, it becomes a clear indication of his culture-centric in understanding the creativity. Andrei Bely said about the possibility of overcoming the speculative schemes through creativity, promoting the communication with life, and more contributing to its transformation in the theurgic act of creation of the world that expresses the true content of culture. In turn, the aesthetics of symbolism as a bridge, opening these features through the special construction of the symbolic form of art, focused on constant search of life in all its versatility. Keywords: aesthetics symbolism, culture-, creativity, life-building, theurgy.

36-43

Authors: Osipov Konstantin Ivanovich, Poddubikov Vladimir Valerievich

The article presents statistic data collected by the authors during the 2013 fieldwork, which was conducted with financial support of Russian Foundation of Humanities in the frameworks of grant named “The geoinformation monitoring of ethno-cultural environment in the places of traditional residence and economic activity of Altay and Sayan indigenous peoples.” This fieldwork was aimed to estimate the modern condition and probable ways of sustainable demographic development of small-numerous ethnic groups in context of their ethno-cultural environment change. The authors’ focus is on several rural groups of the Telengits living in Ulagan and Kosh-Agach administrative districts of the Altai Republic (Russian Federation) which being considered from the point of view of their demographic and cultural stainability at present and in the nearest future. The main source of scientific data used by the authors is the primary municipal statistics (in particular, the lists of households), which reflects the total Telengits’ population amount, its gender and ethnic structure, the main indicators of its demographic movement. Also this research paper is based on the materials of interviews on the problem of small-numerous ethnic groups’ demography. Geographically, this research covers the territories of Balyktuyul, Saratan, Kokoria, Mukhor-Tarkhata rural settlements. Generally, the demographic situation, typical for the study area, reflects the stability features. The relatively high level of birthrate and at the same time not high level of mortality determinate the positive trend of population growth. It so probably that this positive trend will continue in the nearest time if sufficient social and economic transformations will not happen there. This is shown particularly by a sufficiently high level of fertility in the reproductive groups of females and also by the population’s demographic relative youth. The institute of family also can be characterized as relatively stable because of some elements of interfamily social links are commonly retained and actually being practiced now. Despite the significant proportion of simple and single-parent families in the examined groups of telengits, a significant proportion have multigenerational families. This fact has a great significance as the complex forms of family organization are closely linked with traditional economic and cultural practices and in this means can be considered as important base for ethno-cultural environment sustainability. Keywords: applied ethnology, ethniс demography, local rural communities.

53-60

Authors: Sokolov Pavel Gennadievich, Bashtannik Sergey Vasilievich

The territory of the Lower Tom is still understudied in archaeological respect. At present petroglyphs of the right bank of the Tom are studied to the full. During the last years ancient sites are given more consideration. There are even less archaeological objects known at the left bank of the Tom. Archaeological study of these territories is promising in the context of ancient and medieval history of Western Siberia. In 2008–2009 stationary excavation of Medynino-1, the Irmen settlement of the Late Bronze Age, was conducted. The site is situated on the river Strelina, the left tributary of the Tom. 350 sq. m. of the site were studied during the excavation. The character of the cultural layer, stratigraphy, remains of middens, household outbuildings and bronze-pouring place were examined. The findings from the settlement are pottery, metal skimmings, flakes, animal bones, three bone and four stone arrowheads, tools for ore crushing, bronze awl with bone handle. The presence of the Irmen sites gives evidence of settlement of the South of the Lower Tom by the Irmen people. Further study of the Irmen sites of this territory allows to find out not only local economy but also to define dating of the sites of that period. Study of the Irmen antiquity on the right bank of the Tom is rather promising. This will allow to understand the mechanism of cross-cultural contacts at the turn of the Bronze to the Iron Ages. This research seems rather actual in connection with the finding of the Irmen complexes on some sites of the right bank of the Tom near petroglyphs. Keywords: the South of the Lower Tom, archaeological study, the Irmen archaeological culture, the Late Bronze Age.

66-70

Authors: Balabanov Pavel Ivanovich, Volkova Tatiana Aleksandrovna, Kletsov Yuri Vladimirovich

In today’s society, the general cultural and social competence of graduates of the university, who have a holistic worldview, culture of thinking, ability to criticism and self-criticism, interpersonal skill, ability to communicate with experts in other fields. Educational, academic departments of universities play leading role in solving these problems. Department of Philosophy, Law, and Socio-Political Disciplines is unique among them in Kemerovo State University of Culture and Arts. In 1970, Kemerovo State Institute of Culture established Department of Marxism-Leninism (led by Shikov R. S., PhD (Historical Sciences). In the period from 1976 to 1985, the Department which was renamed in 1978 into Department of Marxist-Leninist Philosophy and Scientific Communism, was led by V. V. Strick, PhD (Historical Sciences). Since 1986, PhD (Historical Sciences), Docent V. S. Bryukhov led the Department. In 1991, the Department was abolished and its teachers were a part of Department of Philosophy, Culturology, and Art History (led by Minenko G. N., PhD (Philosophical Sciences). In 1993, Department of Philosophy has been restored as an independent educational and research unit led (in 1993–1999) by Dr., Professor P. I. Balabanov. In 2000, the Department was taken by Dr., Professor V. I. Krasikov, who continued the policy of maximum utilization of educational and research potential of teachers of the Department. In the 2005–2012 period, the Department was led by Docent Y. V. Kletsov, PhD (Philosophical Sciences). At this stage (2006–2010) Department of Philosophy was the best in the ranking of the research work of the academic chairs of the university. Since 2012, Docent, PhD (Philosophical Sciences) T. A. Volkova has been elected as a head of the Department. In June 2007, Department of Philosophy was renamed into Department of Philosophy, Law, and Socio- Political Disciplines. Since then, the Department provides training the students to basic academic discipline to “philosophy” and the main areas of socio-humanitarian unit, as well as separate disciplines of science and professional units, successfully solving the problems of transition to a multi-level system of education. The Department provides conducting the classes in more than 40 academic disciplines of basic curricula implemented by the university. Educational activities of the Department are accompanied by teachers’ professionally developed educational materials. Over the past 3 years, it has trained to more than 60 training programs, teaching materials and other program methodical materials. Electronic Educational Environment of Kemerovo State University of Culture and Arts represents 342 electronic teaching materials. The Department demonstrates steady scientific activity. Results of professional and pedagogical, scientific and social activities of scientific and teaching staff of the Department have received high awards at various levels. High level of teachers’ professionalism of Department of Philosophy, Law, and Socio-Political Disciplines allows successfully address the new challenges of higher education in the formation of ideology and personal position of the modern student. Keywords: department, philosophy, teaching and research unit, educational and methodical, scientific and research work.

76-81

Authors: Basalaeva Oksana Gennadievna

Target causation inherent in any type of society is a creation of conditions for its effective functioning. Information in the second half of the XX century is in such a condition. The article specifies the content of a scientific world-view, as specially scientific information and explicated the essence of the studied world-view as the philosophical and methodological means of studying the information reality, reflecting an important aspect of social life. A person, perceiving the information, deploys in mind information world-view that he perceived as a reality. Information world-view expresses the following traits information reality, which is reflected in its substance: (1) information reality is artificial reality of the II kind (artificial in artificial); (2) the aggregate of the fundamental objects of computer science can be divided into three groups – an attribute that captures information properties – memory size, speed, methods of information presentation in the technical devices determined by the ability of technology or physical level computer science, logic and information technology and information ideology, pragmatic (utilitarian), expressed through the provision of users of information systems and information service, or application level computer science; (3) the general laws of functioning of objects of Informatics are the algorithms and software of information systems; (4) the specificity of the information space, the objects of which are the objects is its seriousness, virtuality, polylogues, accessibility (democracy). Keywords: scientific world-view, information world-view, information reality, information objects, communication, information time, information space, globality, potentiality.

89-93

Authors: Balabanov Pavel Ivanovich, Kokhanova Olga Vladimirovna

The concept of determinism is detected in this work based on the theoretical analysis, which in relation to scientific research takes a form of a fundamental and initial principal. The evolution of the concept of determinism in the context of history of knowledge and its interpretation by the modern researches have been expounded in this work. Different concepts of the forms of determinism such as geographical, economical, cultural had been analyzed. And the special role was given to cultural determinism among others, the basis of which was established but M. Weber, T. Parsonson and got developed into the works of contemporary Russian scientists such as V. D. Popov, M. Mamardashvili, I. T. Jannina, etc. The researches concluded that technoeconomic determinism will be dislodged in the future by neoclassical determinism, which is more complex and it includes three other types of determinism such as cultural, social, physiological and information. It is claimed that the kinds of determinism listed above set the direction of further development. So, it may be concluded according to the observations made that the principal of determinism and its kinds are assimilated by different sciences which gives a possibility to further explore socio-cultural processes in their very development. Keywords: society, culture, determinism, complexity, consistency, development.

101-108

Authors: Volkov Nicolay Alekseevich, Volkova Tatiana Aleksandrovna

As a rule, four generations of human rights are allocated nowadays. Traditionally it is admitted that the first generation of human rights is civil and political rights as well, won as a result of bourgeois revolutions in Europe and America. The second generation is social and economic human rights as well. It was composed in the XIX century during the fight for improvement of an economic situation. The third generation of human rights began to be formed after World War II. According to many researchers, they are considered as collective rights. This right is the right for the world, for national self-determination, for healthy environment, for freedom from a gender, age or nationality discrimination. Women’s rights are also among human rights of the third generation. The fourth generation of human rights started to be formed in the 1990th years of the XX century. This right is the right for the world, for nuclear safety, space, ecological, information rights, etc. The problems of gender equality and fight for the women’s rights against gender discrimination always accompanied the history of human society, and the doctrine development about human rights. However, nowadays this problem is very sharp. Social discrimination of women means restriction or deprivation of their rights in all spheres of life: labor, social and economic, political, spiritual, family and household. The UN convention “About elimination of all forms of discrimination concerning women” (1979) accurately formulated a principle of men and women equality. These are guarantees of conditions for women: the education, equal payment for equal work, mutual responsibility of men and women for a family, education of children, and understanding of motherhood as social function. These provisions are reflected in the Constitution of the Russian Federation. Acceptance of gender strategy as the direction of a state policy is caused by the necessity to solve difficult social and economic problems of a transition period in Russia that is connected with activization of all social forces, first of all women. It means inevitability of further increase of their role in society. The Gender Strategy of the Russian Federation is the fundamental document defining the government gender policy, its purposes, tasks and the principles, the directions and priorities for the average and long-term period. The Strategy is directed on coordination of efforts of legislative and executive power government bodies with all structures of civil society and, in particular, with the non-governmental organizations which activity is connected with implementation of social programs, prevention of gender discrimination, protection of human rights and families, motherhood, paternity and the childhood. Unfortunately, practical realization of gender strategy in Russia does not fully correspond to the theoretical provisions proclaimed in it. Therefore, in Russia women make more than a half of the population of the country. Nevertheless, they are obviously insufficiently presented in the government bodies. For example, the State Duma of the Russian Federation has only 13,6 % of women and the Russian Federation Council has only 8,4 % of women. Representation of women in government bodies is much better in Institute of Commissioners for Human Rights. The analysis shows that today the representation of women in Institute of Commissioners for Human Rights is rather high (more than 25 %) and it characterizes this institute as an example for imitation for other governmental bodies in Russia. At the same time, formation process of this important state human rights institute demands a further increase in women’s representation and implementation of gender equality, but in our opinion, not due to artificial processing, but due to increase of women’s activity in a human rights movement as a whole. Keywords: generations of human rights, women rights, discrimination, gender strategy, declaration, convention.

116-123

Authors: Panina Tatiana Semenovna, Zhuravleva Olga Vladimirovna

The paper presents approaches to improving the vocational guidance in vocational education institutions with the objectives of the new law “On Education in the Russian Federation” and other strategic documents aimed at identifying and improving the competitiveness of universities meet the needs of beneficiaries, employers and labor market. Vocational guidance is considered from the standpoint of a regulator and facilitator for optimization, harmonization of interests of the employer and employee (including the future), which is a major contradiction in the modern labor market. The authors analyzed the status and prospects of vocational guidance, including Kuzbass, where it was born, modern multidepartmental documents defining the objectives and directions for the formation of a new paradigm in addressing and solving its problems in terms of vocational training, which must take drastic measures for its development. Particular attention is paid to the analysis and possibility of a new law “On Education in the Russian Federation,” offering to make educational organizations accents to the organization, actual conditions and means of enhancing the career guidance to learners and students’ population. In particular, we consider the problem and resources of special additional educational programs. Arguments to prove the possibility and feasibility of additional pre-service programs in career-oriented activities of a technical college, which should be aimed at identifying and supporting the children with a special ability to master the disciplines, necessary for successful learning, technical studies and future career, vocational guidance and training them to learn. The paper presents a set of measures of actual form and content of work aimed at “growing” our future students and support their further professional development, aimed at solving problems with the definition of the priorities and functional structures of each institution involved in educational and career-oriented activities and educational process as a whole. It considered the role of customers, employers, which is a subject position, consumers of educational services, which will undoubtedly have a positive impact on the quality of the formation of a contingent of students, training and performance of the university, economic development of specific areas and the region as a whole. Innovative approach can be widely used in solving the problems of improving the career guidance in vocational education institutions. Its scientific novelty is associated with the identification and support of children with a special ability to master the disciplines necessary for successful learning technical studies and future career, vocational guidance and training of their learning (for example, Kuzbass Technical University). Keywords: professional orientation in organizations vocational education; more professional programs in technical colleges, career guidance in engineering and technical education.

129-140

Authors: Parshikov Nikolay Aleksandrovich, Domarenko Elena Vasilievna, Dombrovskaya Anna Yurievna, Stepanchenko Oksana Vladimirovna

The article analyzes the influence of the Internet communication on the formation of values of Russian youth. The research methodology is based on the combination of cyber-metrical methods and in-depth interviews. Cyber-metrics allowed to reveal the dominating value orientations of Russian youth and their representation in the global electronic network. In-depth interviews provided understanding the senses of the Russian youth in different types of values, gave a reason why these values are an important core of their identity. As the main results of the article should be called rating represented in consciousness and behavior, the Russian youth values and establishment of a relationship realizable values and socio-demographic characteristics of young people (gender, age subgroup, region of residence, occupation). The life strategy, social-political profile, type of Internet communications, features of national identity are among the analysed categories of values. The research result is a conclusion on rapidly changing gender contract, reflected in the behavior of feminine and masculine gender youth groups, improvement of patriotism, degree of positivity of national identity, domination and microsocial achieving values, predominance of political indifference in attitudes of the young Russians. Keywords: Internet, young people, value orientation, Internet communication, in-depth interviews, kibermetrics.

149-155

Authors: Telmanova Anastasia Sergeevna

Conditions, methods and problems of formation of sociocultural space are the important tasks of Russian culture and directly affect the general trend of development of the state in domestic and foreign policy on economic conditions, on intellectual and emotional state of all layers of the population. Complexity of theoretical study and practical application of this concept lies in the ambiguity of its interpretation and application in the fields of science without a specific methodological approach. We offer our own interpretation of the concept based on the analysis of modern approaches to understanding the social and cultural space. Sociocultural space is an organic unity of institutions of culture, education, information, recreation, sports and state (regional and local) cultural policy, emerging and designed to meet the needs and interests of members of all population groups within a single geographic area. “Social” is not simply a subject of cultural space, it points to the importance of the cultural space for humans. In this context, the sociocultural space acts as a sociocultural phenomenon which reflects the conditions of creation, preservation, presentation, transmission and interpretation of cultural and social values through direct human contact. The sociocultural space is able to form a system of the social values, relationship of people to each other and to the world. In this infrastructure, customs, traditions, preferences space, it satisfies the needs of the given territory, but they can differ, both qualitatively and quantitatively, in another place. This fact makes the sociocultural space original, unique and specific. “Social” and “cultural” cannot exist separately in space because the subject of all social is man, who presents oneself as the creator, custodian and consumer of culture. Interaction of society and culture is a process bilateral and continuous. Sociocultural space, directly and indirectly, educates and develops the cultural norms and values oriented on the individual in the regional space and in the system of social relations. Keywords: culture, cultural space, space, social space, social and cultural space, sociocultural space.

165-169

Authors: Vekovtseva Tatiana Aleksandrovna

The article presents results of analysis of socio-cultural situation in higher education caused by necessity of leisure strategies formation of a university teacher. The concept of “leisure strategy” or “the strategy” introduced a criterion for assessing the professional deformations occurring in the space of leisure of a university’s modern teacher. The runk of leisure strategies emitted a university teacher and directions of changes in this area. Scientific analysis of professors’ leisure activities presented in works of Russian and foreign scientists showed that only some publications consider the problem of leisure activities in higher professional education, as well as investigate holistically the leisure as a socio-cultural phenomenon and educational environment as a factor of forming professors’ leisure activities. As a result of the conducted research, the following leisure strategies of university professors are defined: a strategy of professional self-development, strategy of intellectual and creative development, communicative strategy and strategy of active rest and health. The research also revealed a contradiction between the desired and real leisure activities. It proves the existence of motivation, values, individualism and differentiation of professors’ leisure strategies. Keywords: leisure, leisure activity, leisure strategy, a university teacher.

177-181

Authors: Sukharev Andrei Ivanovich, Baradavkin Andrey Viktorovich

The figure is seen as an independent art form, and as a preparatory phase, a search in the creation of any other works of fine art. Expressive and visual means of drawing (line, stain, tone, rhythm, etc.) are common visual means and do not have specific characteristics. It is a feature of a picture “for sculpture.” In artistic practice today a figure acts as both an independent art, and as preparatory, search engine, an intermediate step in creating beautiful, graphic, sculptural, or any other works of art. In each of these cases, the figure decided quite certain tasks, nature and direction of which is determined by a common task when we turn to another kind of art, we are dealing with a different pattern. What differentiates figure painter of figure drawing and figure sculptor from the above two. Once you know the nature of these differences, it is hoped that it will serve as yet another benchmark in setting the training targets for academic studies on the subject. We are interested in problems connected with thinking on the material. For the painter, such material is the color for the graph-tone, for the sculptor-volume. Any components of the face image from a professional point of view are equally important in any genre. Line, stain, tone, rhythm in illustration, etc. are common visual means and do not have specific characteristics. The whole visual arsenal of the picture is equally important and can be applied in any of the arts. It is universal. The graphical method involved building the image based on the conflict of black and white on a plane. White as not touched by the black paper, makes the figurative planes. Space in the schedule is not deep, but on the plane. The plane is one of the important conditions for the graphical method. You can formulate a question, “If the draw is the pencil with the thought of sculpture, whether it should equally take care of the “picturesque” qualities of the picture, or focus on the sculptural characteristics lead him to seek quicker results?!” And the second part of the question, “If the draftsman-sculptor always takes a pencil with the thought of their craft, whether in all its non-quality drawings and the artist?” In our view, the specifics and drawing for a sculpture and drawing by hiding in several positions. First, in a certain indifference of the environmental motive (motive should not simply dominate the environment, but the rule, or ignore the environment). Secondly, the inevitable reluctance to the visual field (visual field of sculptural volume will occur no sooner than the volume that will not one perspective-silhouette, and three hundred and sixty). Thirdly, the intuition of an artist-sculptor will strive not to load the volume into the figurative plane and spread the depicted motif on the plane, but “take out” the image of the plane, to give volume and integrity of the silhouette. Keywords: picture, expressive means of drawing, space, volume.

186-194

Authors: Komarovskikh Grigory Vladimirovich

The article presents a comparison of performing styles of V. V. Sofronitsky and S. V. Rachmaninoff based on the example of interpretations of the Prelude G-dur op. 32 № 5 by S. V. Rachmaninoff. It is specially noted the question of Sofronitsky’s opinion about features of Rachmaninoff piano playing and sound recordings. The article gives a detailed analysis of the Rachmaninoff’s part of Sofronitsky’s repertoire based on a research of his concert playbills. Also it is reported about the Sofronitsky’s relationship to the musical heritage by Rachmaninoff based on the memoires. Main attention in the article is given to a detailed comparison of the two interpretations of Prelude G-dur, where the agogical part is proposed as the most important of performance. It should be stressed that the method of tempographic and our commentaries were based on our aural and interpretational analysis of sound recordings. It is accurately investigated the agogical, dynamic and other nuances which reveal distinctive and related features in phrasing, articulation and melodic interpretation and allow us to consider the performing styles of Rachmaninoff and Sofronitsky in a wide context. Keywords: piano art, recordings, interpretation, repertoire, tempo graphics, agogic, tempo rubato.

13-18

Authors: Rodionova D. D., Pokrovskaya A. F.

The purpose of this study is the analysis of need in professional staff for museums in use of Information and Communication Technologies (ICT) and argumentation of the possibility of their training and retraining at the department of museology of Kemerovo State University of Culture and Arts. The article is devoted to needs of Kemerovo region museums’ professional personnel. The authors examine the solution to this problem, based on the experience in training the museum personnel in Kemerovo State University of Culture and Arts. Relevance of the subject of this article, based on the fact that, in connection with the transition of museums to new organizational and legal forms, the competence requirements for museum workers have changed. Today, the issues of professional competence of a museum specialist and the character of educational training programs are widely discussed with it. Based on a thorough analysis of statistical reports of the state and municipal museums in Kemerovo region in 2010, 2011, 2012, 2013, the article provides a brief description of the museum network and refines the profile of the specialist needed to improve the work of Kuzbass museums. The authors note that only close cooperation of the specialized departments with the employer can answer the question what specialist is the most demanded now at the museum and how to prepare him for professional work. Keywords: training the museum staff, information and communication technologies, learning outcomes, museum network of Kemerovo region.

26-31

Authors: Bykasova L. V.

The history of formation of regional local museums is a classic story of Museum development in the Russian province. There were two ways of education of the regional museums. Some of them arose as a result of the activities of institutions studying the region, for example, the museums of provincial statistical committees, district councils, local scientific societies. The other was created as independent institution-based initiatives and efforts of individual representatives of local intelligentsia, who understood the importance of studying the region for its further development. Local museums were the place of storage, scientific processing, systematization of the materials collected in the region study. Visibility and accessibility of systematic and exhibited in museums collections contributed to the promotion of knowledge about the region. The story of the first museums of local lore identifies common features: they were conceived as an institution, the purpose of which was not in the organization of the region study, and revival of interest in this activity among the local intellectuals based on local, regional material. The short duration of the existence of local history museums was connected with the fact that the initiative of their organization came from individual representatives of local intelligentsia, who understood the importance of studying the region for its further development. This initiative was not always supported from the side of authorities and public of a particular region. There was no systematic replenishment of Museum exhibits, picking passed from time to time, mainly due to the materials of research expeditions. Keywords: museum, local lore museum, local museum of a region, provincial museum, a museum of homeland, cultural and regional heritage.

49-55

Authors: Kimeeva T. I., Glushkova P. V.

In modern society, there has been increased interest in the intangible cultural heritage. Relevance of that ritual kitchen as one of the layers of this heritage is an integral part of calendar rites. Ceremonies are recreated in the museum activities. There is a need to justify the methods traditional cuisine update in the structure of rites held at the museum. This problem was not considered by culturologists. A study of museums of Kemerovo region has allowed to identify the most popular method of updating the traditional cuisine, a reconstruction based on ethnographic descriptions. Ritual serves of traditional Russian cuisine in Siberia are closely connected with the national calendar. Especially their preparation and selection reflect the deep representation of the people of the world order. The article examines the current state and possible reconstruction in museums of Kemerovo region in the structure of the kitchen ritual ceremonies calendar cycle in Russian and their attachment to the seasonal rites in the indigenous population, Shors and Teleuts. We consider other forms of update: master classes at the museum, organizing fairs, specialized programs. Ritual kitchen can be presented in the framework of the thematic excursions, where by means of material objects from the museum’s collections can be represented by intangible heritage, dishes based on traditional recipes. Keywords: intangible cultural heritage, calendar rites, ritual kitchen, updated cultural heritage, reconstruction heritage.

61-70

Authors: Alekseeva L. S., Kulemzin A. M.

Museums are one of the key structures in the development of society. They not only collect and store the museum objects, but also engage in their research and presentation. The same goal is pursued by reconstituted and newly created church museums. This article sets out the material on the activities of the clergy of Tobolsk and Tomsk dioceses in the preservation of monuments of ecclesiastical tradition, the first Siberian prerevolutionary church museum, as well as chronologically presents the history of the creation of modern ecclesiastical museums. Keywords: church museum, diocesan museum, exhibition, museum activities, museum collection.

76-80

Authors: Sergeeva E. F

The article is devoted to the study of rare books in the collections of university museums in Kemerovo region. The author considers several approaches to the definition of a rare book. The actuality of the topic of this article is justified primarily by the fact that the history of study of the rare book collections of museums and libraries due to their value as a specific phenomenon of culture. It is therefore quite natural interest in rare books as historical monuments depicting the history of Kemerovo area. In addition, the scientific importance of this topic is due to actualization of the problem of preservation and study of rare books as a unique historical source and historical monument. The article gives a brief description of the University Museums’ network of Kemerovo area, and its creation, the contents of the funds and place of rare books in their composition. Keywords: rare books, book collections, museum network of universities of Kemerovo region.

95-101

Authors: Telmanova A. S.

This article examines the problem of the functioning of the school museum in socio-cultural area through understanding it as a socio-cultural institution. In the XXI century, interest to school museums is recovered in the Russian Federation. Leaders and teachers appreciated the opportunities and means of education of museum work. The museum is an effective way of working with the children’s group and integrated system of education of the younger generation at school. The purpose of this research is to characterize the school museum as a socio- cultural institution and define the meaning of diversification of its role in the socio- cultural area on the present stage. To understand the problems of this study requires an analysis of scientific approaches to understanding the place of the school museum in the system of scientific knowledge and practical experience and on the basis of the data to determine the functionality of the school museum in the modern system of socio-cultural relations, on the basis of its characteristics as a socio-cultural institution. Educational function of the museum in the XXI century has acquired a new vector of development for traditional and innovative forms of work. A museum as a social institution, is a means of human adaptation to the socio-cultural area of the region, to the national cultural environment and social interaction on a personal and collective level. Institutional approach to the study of the phenomenon of a school museum is able to expand the boundaries of search forms, means, methods for formulating and solving the problems facing not only to the educational institution, but as a whole to the society. A school museum is a socio-cultural institution that implements its activities within the walls of an educational institution, by the use of museum educational and social technology aimed at organizing the educational and training process, preserve, study and promotion of cultural and historical heritage, creating the conditions for detection of student’s personal potential for the purpose of socialization. A school museum today can become an agent, who is able to build, define, establish links between students and the socio-cultural area, between school and society, between adults and children. A school museum should work on a particular model, which provides for the organization and development of the processes of human interaction with the environment, ie actively integrates into this area, using your inner potential. Keywords: museum education, socio-cultural institution, socio-cultural area, functions of a school museum, school museum.

108-114

Authors: Nikulin V. G.

Studying the history of development and propagation of professional musical creativity in the eastern regions of Russia, where was only monodic culture of numerous native ethnic groups of North-Eastern Asia, solves the actual problem of modern domestic musicology. Development of professional musical culture was historically associated with Orthodoxy and its attributive traditions including music come to Asia. This process began in the mid-XVII century was rather slow and not easy. In this paper on the base of archival sources, an attempt is made to identify the picture of consistent and steady foundation of the musical culture in Eastern Siberia which at the same time became significant in the world music art. Formation of Orthodox Christianity in this vast region, stretching from Krasnoyarsk to Russian America, was made by the four eparchies: Irkutsk, Kamchatka (later Blagoveshensk), Yakutsk and Vladivostok. Besides church services, Eparchies performed various ceremonies, Orthodox and civil holidays. They cared of children education, creating a wide network of parochial and religious schools. It is a very significant fact that church singing was almost only trained in these schools then. This subject was on the second place in the curriculum of church school education. In the paper, examples of teaching development of the subject, samples of executable prayers and canons are given. The roles of the leading teachers of church singing in the eparchies of that time, P. Masjyukov, P. Laptev, N. Zavjyalov, I. Vinokurov, Father I. Raisky, I. Drozdov, deacon Pogorbunsky, S. Tikhvinsky are considered. Given in the paper facts and examples of church music performance do not recreate the full picture of musical life of the eparchies in the specified historical period. Nevertheless they allow to show and to prove that development of the Russian church singing traditions in indigenous peoples of this vast territory proceeded more successfully thanks to activities of the eparchies. Thus, it becomes clear that it is the Orthodox Church and its singing choral institutions played a leading role in the development of musical culture of New Time in the East of Russia. Keywords: choir, troparion, deacon, psalmist, chanting, church choir, liturgy, religious music, anthology, chant.

125-133

Authors: Darda V. N.

The activities of the representatives of the Mannheim Court Capella, as the historical centre of formation and development of one of the first in Western Europe basic schools of instrumentalism is discussed in the aspect of its influence on the development of musical art in Europe. The study of the Mannheim School as a phenomenon of musical culture in the unity of the historical, theoretical and performance aspects led to the clarification of the role of one of the most important stages in the history of Western European music, the transition from Baroque style to Classicism as a natural and objective historical process. Keywords: Mannheim school, performance, style, instrumental genres.

138-145

Authors: Sazonov V. I.

The overall purpose and direction of our work is to construct a graphoanalytical theory of architectural harmony, which would be able to realize itself into the appropriate instruments, in a way similar to the musical arsenal. In this sense, the theory of architectural harmony and composition is significantly behind the achievements in music, in its core and up-to-dateness despite the great achievements in architectural practice well-known all over the world at all times. Our proposals, as well as some of other previous authors, require well-grounded proofs from different perspectives of cognitive and practical activities. One of such convincing sides is the history of formation of the problem and particularly significant variations of its proposed solutions. And if the solutions, both modern, and from the distant past, even if sometimes found intuitively, are consistent with each other, they can be used with confidence for explaining and proving the relative accuracy of new ideas. Merely the relative accuracy is a sign of everlasting openness of any new theory, which in the process of knowing the endless properties of the infinite universe (as well as arts reflecting it) can never be complete. These aims are brilliantly and constantly manifested both in great diversity of concrete discoveries of different civilizations and in their profound unity, sometimes at first difficult to distinguish not only the short-term perspective, but also in the long-term outlook. In this article (as well as in others of this series) again and again we can see that. Now, an example of geometric harmony in the architecture of Medieval Central Asia in its comparison with the achievements of other civilizations. No matter how sophisticatedly unique were the principles of creating of the works of art, we can always make sure that there is a deep relationship between them based on extremely precise semi-graphical (geometric) constructions carried stepby- step: from simple to complex variants. The architectural form-building cannot do without the unique tools, materialized in different times in the form of stick (stylus) to draw in the sand or on waxed board or in the form of peg and rope for using of the Egyptian rectangular integer-valued triangle. Or their prototypes – a ruler and compass, and more recently, their successful replacement on the basis of personal computers, with their various software capabilities. But all this is not possible without a system-theoretical understanding of the unity of actions and results produced by them, and the essence of the harmonic grammar conducted by relative correctness of architectural and artistic images. And most importantly – the transfer of knowledge to new generations. Circular square and derivative constructions – those universals which are simultaneously main carriers both of meanings and harmonic grammar language of architecture and other spatial arts. All this is proven within our powers in this series of articles. Keywords: graphoanalytical harmonic grammar of architecture, Middle Asia, the ancient origins, the unity of views.

156-164

Authors: Popov S. I.

An attempt to comprehend the “eternal” question for philosophy, undertaken in the work, caused intuitively clear failure commonly proposed approaches to its solution under conditions which are characterized by decline in the prestige of philosophical thinking. The task is to find such a purpose in philosophy, the value of which would look close to the absolute. The author examines the approaches and the traditional “professional” philosophy (Aristotle, Soviet philosophy, positivist-analytical philosophical tradition), and to a certain extent unconventional trajectory informal – literary – of wisdom. When doing this, a conclusion about the similarities essentially modern “functionalist” wisdom is uncritically declaring external significance of philosophy in Aristotle’s position, who denied its practical usefulness. Philosophy with its “functions,” is a purely abstract life thinking that, as seen, is somewhat contrary to his own intentions philosophy as “love of wisdom” because wisdom cannot be abstract. Search of “close” life address the issue of designed philosophy thus leads from the “professional” philosophy to the philosophy of “real,” which seems to go through “life itself” by diverse literary genres, theater, movie. The digression, however, does not give a positive solution to the question of theoretical restricting the indication of limits of philosophical questioning, the limitations of theorizing “life” as a sphere of action. In this self-revealed philosophy, the value is “suspended” its discourse, the philosopher “under-” refers to the ancient meaning of philosophizing as only the “desire for wisdom” and not possessing it. This intermediate state is unstable, capable of easily as shown in the paper result in a disruption in the extreme (as in “wisdom,” and in its opposite as profiles of the Ministry or the “system” of thought). In the context of the ontology of consciousness “real” philosophizing is equivalent to the denial, moving away from him all that symbolically-completes for philosophical discourse and added the word “vanity”: professional orthogonality, incontrovertibility truth, learning, respectability, etc. On the other hand, incomplete image of the “real” philosophizing in creates the temptation to take philosophy as such in anticipation of a saying in the language of the alchemists, the great things that would be different than the philosophy of nature. Search logic more specific contours of this case makes reject external-social and historical interpretation and refer to internal “code” of conscious life. Experience of the “real” philosophizing, reflecting the dramatic individuality of spiritual existence, summarized and interpreted in looking at life through the prism of the philosophy of consciousness, which are inherent in the goal of the logic setting. Experience of such a view, the author finds in phenomenology of “late” Husserl and its artistic receptions, as well as in the works of M. K. Mamardashvili. Philosophy in this context is understood as a kind different from the experience of consciousness activities complementary to the other experiments. The paper states that philosophy is valuable primarily theoretical setting that sets it thought and consciousness, that is of a much broader than philosophy abilities. Primary act of “real” philosophy is to change the setting from “natural” naive realism, which asserts the existence of an objective and deny our subjectivity, on reflexive, phenomenological, in a field where “washed-out” exist in our experience – both sense datum. The position of this change can be understood as “awakening” of reflection, an appeal redirecting the observation from external objectivity of consciousness. Reflections in this context should be interpreted in a “giving” sense: as a source of knowledge, method of investigation “geography” of intentional internal strength “space” with the prospect of complete mastery of them. Thus, the value of the study of philosophy is seen in the way of perception of “love of wisdom” as a kind of “egologii”: the first act of “real” philosophy boils down to the restructuring experience of consciousness. Fullness and richness of the senses, “surprise the world”, which are often written, is accompanied by a genuine philosophizing, the essence of mental correlates such a “reinstall” performed ontologically. The “re-setting” of identical consciousness development, uphold the principles of his life in the world, the constitution of a solid reality and give a new quality of the entire experience of the individual. Keywords: purpose of philosophy, “love of wisdom,” life, great thing, experience of consciousness, theoretical setting, reflection, intention, interior space.

170-177

Authors: Popov S. I.

Philosophical tradition is mainly due to the essential philosophy of intention to identify the first major basics of being, takes the ordinary, everyday, routine and practical non-thematic sphere as “visible,” “imaginary,” which symbolically must be overcome in an effort of transcending. This, rather negative attitude to ordinary philosophy, is likely a long time reflecting the general cultural setting as relatively routine, which was considered unworthy of serious analysis. In this regard, the scientific uses of “ordinary” and “routine” came relatively recently. Today the routine is a subject of the whole complex of scientific disciplines: sociology, psychology, psychiatry, linguistics, art theory, literary theory, and finally, philosophy, and detects such variation as daily life, ordinary knowledge, everyday consciousness, casual speech, everyday behavior, etc. Manifestation of a thematic interest to ordinary, routine and giving it a positive sense, is displayed in the works of methodologists of “the sciences about a spirit,” phenomenologists and theorists of social sciences (W. Dilthey, H. Rickert, E. Husserl, M. Weber). A characteristic feature of the concept appeals to the ordinary, the everyday is the opposition of subjective experiences objective structures acquired the greatest positive impact in nonclassical flows of theoretical sociology in the context of explication of its subject, social reality. The latter, in terms of “sociology of knowledge,” “ethnomethodology” and others, exists in the cultural representation: any facts or acts, institutions, system status, etc. are valid because of their active or passive recognition (and associated behavior) due the decision in favor of certain values. Therefore inaccidental, characteristic of modern sociological, philosophical and interdisciplinary research is focused on the study of social knowledge as such – what people know as a reality – in their everyday, pre-theoretical life. Social knowledge is compared with the “factory values” (P. Berger and T. Luckmann), in other words, becomes an important philosophical value equal to the “transcendental subject” status of reality production. Development of social skills and spiritual culture change in general became a kind of “challenge” for traditional philosophy. Constructive attitude towards everyday life, compatible with the perception of philosophy as metaphysics, naturally causes a change in the vector of philosophical activity, which in phenomenology and analytical philosophy gets a distinct bias towards methodologism and historicism, ie is oriented not on the detection of the basics of being, but on the real variety of human experience study. Keywords: ordinary, routine, transcendence, social reality, objectivity, values, pre-theoretical knowledge.

184-191

Authors: Kolmogorova A. V.

The article is focused on the process of character conceptualization by the actor. It is argued that before having realized the screen image the actor builds up its concept as a specific internal cognitive structure formed from his perception and interpretation of target character in multiple social and non social interactions with environment: reading scenario text, discussing with the director and partners, observing other people in similar situations. But it is also stated that this heterogeneous cognitive input is neither chaotic nor directly assimilated by the individual. Moreover it seems to be exposed to a cognitive selection which principal mechanism is cognitive strategy. Following Dijk’s suggestion that cognitive strategies underline and organize discourse we conclude that actor’s narrative about his role and the character he has interpreted is an observable verbalized projection of his concept of the character. Our empirical data is drawn from a large set of videos of famous Russian actor S. Makovetskij speaking about his roles. Having analyzed discourse structures such as time and space connectors, deictic markers, semantic aspect of predications we found out five main cognitive strategies objectivated in Makovetskij’s narratives: strategy of time line transformation, strategy of space localization, strategy of personalization, strategy of particularization and strategy of social management. Keywords: personal narrative, cognitive strategy, actor’s language personality, personage’s concept, interpretation.

198-204

Authors: Poltoratsky I. S.

The article deals with the topical problem of studying Siberian aboriginal peoples’ literatures in the modern context. The first collection of poetry by the well-known Shorian poet and artist Lyubov Arbachakova (“Kuznetskaya Krepost,” 2001) has been taken as the object of research. The collection is remarkable for its artistic integrity; it is entirely designed and illustrated by the author, and the poems are arranged not in chronological order but conceptually. The author’s desire to bind Shorian and Russian cultures reveals itself in the very title of the book. “Onzas Cherim” is literally translated as “Anzas Land”. Lyubov Arbachakova was born in the village called Anzas in Tashtagol area. The word “cher” can be translated as “land” or “planet”. The Russian-language part of the title opens the lyrical space of the collection but the two initially given themes do not contradict one another, and the theme of the native soil joins the theme of emotional torment, forming a new metalanguage content, some kind of the third whole, the very presence of which is a distinctive feature of the bilingual collection’s poetics. “The native Anzas” becomes a psychological topos and everything happening in “tugan cherimge” (home land) happens also in the lyrical hero’s soul. This is the main theme of the first section of the book which is titled “My land is a great land!” and consists of 40 poems, all throwing light upon the history and the fortune of the Shorian folk in different aspects. In the second part of the book, called “The 20th century was mine,” Arbachakova includes characters of world culture in her text, thus creating a connection between world and national literature. Making the 20th century her own, Arbachakova becomes a living voice of Shorian people realizing themselves in a global historical time. In the first and the second sections of the book he lyrical heroine is introduced more in philosophic or historical context, but in the third part “Loves or not” containing mainly love lyrics, her detailed psychological portrait can be seen. The three-part structure of the collection forms an image of a personal fate of an ethnic self-awareness bearer who goes through global historical events. Lyubov Arbachakova’s original poetics standing on the crossroads of different cultures does not only preserve and develop Shorian national culture in adaptation for those who do not know Shorian language, but also enriches the contemporary Russian culture with new artistic concepts. Keywords: national literature, Siberian literature, Shorian literature, bilingual collection, L. N. Arbachakova.

212-217

Authors: Smirnova N. G.

The modelling problem of a socio-pedagogical process is actual for the formation of the personal general culture. Here is a socio-cultural discourse of a pedagogical process in conditions of the continuous education presented. Keywords: socio-pedagogical process, modelling, general personal culture, socio-cultural activity.

222-229

Authors: Ryschanova U. M.

Relevance of the research topic. The concept of state youth policy in the Republic of Kazakhstan emphasized, “Building the democratic society with a socially oriented economy is impossible without moral and spiritual development of young people, formation of the younger generation in Kazakhstan qualities such as patriotism, professionalism, responsibility, youth development socio-cultural experience of past generations, achievement world civilization.” Of particular interest is the legacy of one of the most prominent educational thinkers Kazakhstan Ibrai Altynsarin, who continued the philosophical tradition of the Kazakh people, and also to rethink the process of formation of the Kazakh youth in light of the current socio-political situation. In our time, it is necessary to appeal to the historical basis of education, because without comprehension of the historical heritage of pedagogical impossible communion of the younger generation to human values. Multifaceted and fruitful activity Ibrai Altynsarin to educate people to take its rightful place in the history of the Kazakh culture, being the foundation that made possible its further development. Life and career of Ibrai Altynsarin, individual pages of his biography, his philosophical position and pedagogical views are of particular interest and contribute to the spiritual and moral development of a modern personality. In the 1800s, Altynsarin stressed the need to achieve success in the use of special educational activities and pedagogical knowledge. The degree of a problem. Legacy problems of Ibrai Altynsarin always were in the focus of educators and psychologists, the different aspects of this problem were considered in the study: Djumagulov K. T. “Creativity of Ibrai Altynsarin” (1959), Derbisalin A. “Literary Heritage of Ibrai Altynsarin” (1954), Shotanova S. “Altynsarin’s Prose” (1996), Rysbekova G. E. “Development of pedagogical ideas and outreach of Ibrai Altynsarin in Kazakhstan in the second half of ХIХ and the first quarter of the twentieth century”, Aldibekova Dj. “Sociopolitical and legal views of Ibrai ltynsarin” (1993), Kalkeeva K. R.” Scientific and pedagogical bases of Ibrai Altynsarin’s textbooks” (2000), etc. However, the problem of cultural-educational activities of Ibrai Altynsarin in the second half of the ХIХ-th century did not find enough fully reflected in educational theory and practice. However historiographical survey showed that pedagogical science has accumulated a certain capacity to study the problem of realization of cultural and educational I. Altynsarin’s ideas in the educational space of Kazakh schools, but it is fragmentary and heterogeneous. Recognizing the value of research above authors, it should be noted that the problem of cultural educational activities of Ibrai Altynsarin in the educational process to date is almost neglected. No conducted specific studies aimed at the realization of cultural and educational ideas of the teacher-educator in modern teaching. All this suggests that the study of the problem of cultural and educational activities of Ibrai Altynsarin under transformation of society is actual and perspective. Relevance of the designated problem emphasizes the contradiction between the objective need of spiritual moral education of youth using Ibrai Altynsarin heritage in the educational process and the lack of scientific advice on the organization of the process. Selected contradiction defined semantic content-border research problem: what is the content of the main trends and directions of cultural and educational activities of I. Altynsarin and what pedagogical conditions for the implementation of cultural and educational I. Altynsarin’s ideas in activities of the modern museum. Insufficient development of this problem in science and teaching practice needs to identify its relevance and determine the choice of the research topic “Pedagogical designing of cultural and educational activities in the museum institutions.” Object of research: educational value potential of cultural and educational ideas of Ibrai Altynsarin. Subject of research: pedagogical conditions for the implementation of cultural and educational activity ideas of Ibrai Altynsarin in modern museum. The purpose of the study: to identify, justify and experimentally verify the effectiveness of the implementation of pedagogical conditions of cultural and educational heritage of Ibrai Altynsarin in the education of youth, redefining ideas of Altynsarin in the light of the requirements of the new challenges of time. Hypothesis of the study: cultural and educational ideas of I. Altynsarin will contribute innovative renewal activity of the modern museum, if: - understanding teachers cultural and educational ideas of I. Altynsarin flows during productive reflection own teaching activities; - young people formed positive motives to the museum and educational activities; - educators and youth actively rely on the experience of using the cultural-educational ideas of I. Altynsarin activities in a modern museum. Purpose, subject and research hypothesis led research objectives: 1. Identify the origins of moral values in the cultural and educational activities of Ibrai Altynsarin in youth work. 2. Develop a model for the implementation of cultural and educational activity ideas of Ibrai Altynsarin in activity of modern museum. 3. Develop the concept of socio-cultural activities of Ibrai Altynsarin, educator of Kazakhstan in the second half of the nineteenth century and its realization in modern teaching. 4. Pedagogical conditions determine the success of the cultural and educational ideas of Ibrai Altynsarin in activities of modern museum. Keywords: electronic resources, information resources, quality management, educational and cultural space, case studies, information technology, electronic media, cognitive process, information culture, innovation, research process, Kostanay Regional Memorial Museum Ibrai Altynsarina.

236-243

Authors: Butsyk S. V.

The article analyzes the new sources that appeared in the period 2012–2013 (monitoring, webometric index) and their comparison with the results of a special study conducted by the Ministry of Culture of the Russian Federation in 2011. The author considers that for the minimum level of information of an integrated assessment of the university, you must use 8 parameters divided in pairs to 4 groups. Keywords: higher education, information science, monitoring, webometric index.

251-254

Authors: Veselovskaya E. V., Dvurechenskaya A. S., Sechina I. A.

The article highlights the events of the 2nd All-Russia scientific-practical conference with international participation “The traditional culture and folk heritage of the peoples of the Eurasian space: origins and present-day,” which was held in Kemerovo State University of Culture and Arts in the framework of the Year of Culture in the Russian Federation. The main objective of the conference is to intensify researches of young and famous scientists in learning theoretical and applied questions by preservation and transmission of the Eurasian historical and cultural heritage. Keywords: traditional culture, folk heritage of Eurasian peoples, indigenous ethnic groups of Siberia.

13-18

Authors: Krasilnikova M. B.

The article considers features of perception and understanding of time, specific for different periods of Russian culture. The time concept is one of the most important characteristics of culture. The idea of time has changed in process of cultural and historical development. In history of culture, the relatively stable and transitional periods with the most obvious transformation of time concept can be identified, in which quite certain model of time appears. The analysis of the most significant changes in the time concept is the basis for identifying the features of dynamics of culture. Keywords: time concept, dynamics of culture, Russian culture.

23-29

Authors: Klyukina A. l.

The article examines the activities of museums in the natural sciences, the crucial problem of preservation of the environment and environmental education. It focuses on the relevance of the use of pedagogical principles of Culturology, which promotes the social and pedagogical breakthrough in the perception of the objective of educational and training opportunities of the museum institutions. Wrongly regarded as an episodic museum education institution, it can fully assume the functions of the center of moral aesthetic and environmental education, social institution of historical consciousness formation. Modern museum can provide a relative completeness of the educational influence to involve visitors in historic dialogue that promotes mainstream of cultural and social creativity. It is crucial that the organization of the museum and educational process is not a substitute, but a complement to school; it deepens students’ knowledge, increases their interest in learning. Involving students in socially and personally meaningful, science intensive and at the same time interesting teaching cognitive and constructive and creative activities, the museum provides students with a link to life, stimulates the formation of their moral, civic and creative qualities, improves the overall culture of the population, success of continuing education, tourism development, greater attention to the preservation of national cultural heritage and formation of the historical memory of the people’s demand to actualized museum institutions as important centers of intellectual life, having made them the subject of public and scientific attention. Keywords: culture, education, education, education, teaching, culturology.

39-46

Authors: Marchenko Yu. G.

The article argued on position of the unilateral development of ecological thought in social science and humanities. Attention of researchers is focused almost entirely on the natural eco-issues and only the initial state remains in eco-cultural, cultural and ecological theme. Human Ecology with a few fragmentary appeals are limited to biological problems, but not rising to the spiritual, moral and spiritual foundations of human nature. Hence the inevitable consequence is not harmless, in non-ecological culture a man plays as a subject of culture that closes the circle. Ecology of culture as a new research direction was announced only in the last third of the 20th century (D. S. Likhachev, 1979), but yet the active and continuous movement in this direction. There are only initiatives, such as supporting attention to promising areas of knowledge, but not as a precedent, indicating serious progress in this direction (L. G. Borisov, D. V. Brewers, G. Marchenko, S. Grigoriev and others) [4; 7, p. 36; 13; 16]. Culture cannot be eco-friendly without a constant supply of vitality, powerful vehicle that has always been and remains popular musical, singing and dance creativity. Entertaining mass culture, liberal market conditions supersede ideological co-natural eternal art treasures from the private and public life, so curtailed, weakening one of the most important factors in quality of life. The very same culture is an absolute integrated source of vitality for the individual and society, and “kulturvitalizm” signifies a new approach to defining the role of culture in human existence. What is preserved in the Russian society potential folk-song culture? To answer this question, the author and his closest colleagues S. I. Grigoriev and N. A. Primerov in this case of studies have undertaken the nationwide poll of public attitude to Russian folk music, accordion and harmonica (2008–2013). The situation in the field of culture is dramatic. Once most people’s favorite musical instruments, bayan and accordion, become a rarity at home and in general and professional music education. Amateurs increasingly replaced by purely professional. However, people’s interest in folk song, accordion and harmonica is still high. They marked and opposed to denationalizing processes. And it is currently not yet completely missed opportunities are overdue correction of cultural policy in order to revive folk music singing culture, performing the Russian folk instruments will give the greatest effect. Keywords: folk song and music, vitality of man, ecology of culture, bayan, harmonica, sociological research.

52-62

Authors: Askanova O. V., Sevastianova S. K.

In the article, the authors show that principles of saving money, enriching oneself by any way are the basis of world order of modern western civilization and they are caused by spiritual and moral values dominating in society. The study of nature of the relationship to money and wealth in the major religious movements allowed the authors to conclude that the rejection of the norms of Christian life, transformed the relation to conscience, morality, religiousness, spirituality, generated the “golden calf” cult, a dominating factor in today’s life. Authors of the article state in detail the concept about the relation to money, wealth, material moneymaking, existing in modern socio-cultural, economic and scientific fields of knowledge, and also relation to such principle of monetary capital formation, known from the most ancient times, as usury. It is shown in the article that approaches, considering money and mechanisms of their functioning from economic, sociological and psychological points of view are prevailing today. While studying the money as cultural phenomenon not enough attention is paid to moral understanding of this problem. Using vast source material, the authors of the article proved that in complex relations between spiritual and moral state of society and monetary economy two fundamental positions are allocated: on the one hand, moral values, dominating in society, spiritual and religious principles prevail in the relation to money; on the other hand, the possession of material goods, including the means of exchange, or absence of opportunity to own them, promote the formation of ethical and valuable bases of religious and cultural space in which different degrees of relationship to money are developed. The authors of the article tried to attract attention of modern scientists, experts in different areas of social, economic and humanitarian knowledge to the problem of functioning money in modern society without claiming to be original, and coincided in conclusions with the results of modern researches in relation to people of different nationalities and different types of religiousness to money and the perception of the individual aspects of the business world religions. Keywords: money, usury, world religions, religious norms of life, economy, material and cultural wealth.

66-74

Authors: Ariarskiy M. A.

The article deals with culturology as a field of teaching science and social practice, which integrates the basics of philosophical anthropology, culturology and pedagogy and, based on their interaction and mutual influence, discloses a technique of social and cultural education and individual involvement in cultural activities that facilitate the transformation of knowledge about culture in moral and aesthetic beliefs, norms and principles in the spiritual life, and the skills of creative activity. Constructive contribution to the formation of cultural science teaching culture of the individual and society is manifested in the fact that, based on philosophical anthropology, culturology and centuries of experience in domestic and global pedagogy, complements and enriches it, being specific to the culture and laws of its formation. The most important advantage of culturology is teaching manifested in a synergistic effect that is achieved by relying on three areas of scientific knowledge: philosophical anthropology, culturology and pedagogy, and ensuring integration of their achievements in the process of involving the people in culture and socio-cultural creativity world. Keywords: creative and informational civilization, culture, culturology, pedagogy.

81-87

Authors: Borodin B. B.

This article discusses the factors which have a decisive influence on the formation of the Soviet pianoperforming schools. The author introduces the term “Soviet Pianistic Space” for studying indicated process. It’s a conditional term that encompasses the totality of the completeness of national piano culture phenomena relevant period. The concept “Space” is intended to emphasize tangible isolation processes occurring within the territorial limits of the USSR from the total vector world artistic life. This space is quite rigidly stratified, has its own infrastructure, mythology, corporate ethics, and even their sense of humor. Definition of “Soviet” characterizes not aesthetic or ideological installation, but only temporary and geographic identity of the phenomena. The main local feature of the Soviet Pianistic Space is to preserve the traditions of romanticism in it. This predominance of the romantic paradigm was due to several factors: 1. Domestic piano art of the second half of the XIX century was formed under the determining influence of the aesthetics of romanticism. Aesthetic needs of the Russian audience to develop under the influence of emotional and meaningful art Rubinstein brothers, in their repertoire central place occupied by romantic music. Genesis romantic composer-pianist (Scriabin, Rachmaninov and Medtner) personified Russian “Silver Age” in the piano field. 2. Performing and pedagogical views of the founders of Soviet piano school Igumnov, Goldenveizer, Neuhaus and Nikolaev maintained continuity with the previous period in the new historical conditions. Their creativity represents a different branch of Romanticism. Namely romantic existential discourse is most desirable for the domestic audience, satisfying her need for transcendence. 3. Romantic model is modified in the Soviet Pianistic Space, while in the world musical culture grew stronger anti-romantic and retrospective tendencies (neo-baroque, neo-classical), evolved the tradition of “Historically Informed Performing”. The art was considered part of the “ideological front” and its development took place in an ever growing isolation “Proletarian State” from the world artistic process. 4. Performing arts is becoming a showcase achievements of Soviet society from the thirties of the twentieth century. The first Soviet pianists-laureates received the status of national heroes. Ideological censorship in performing field manifested in limiting the repertoire, which is not allowed artwork recognized “formalist” or “ideologically harmful”. Dominant repertoire of most Soviet pianists were Artworks of Romantic composers, also had an impact on the interpretation of Bach and the Viennese classics. 5. The gradual return the country in the world artistic process (70–90 years) led to a greater variety of performing directions. But the romantic tradition in the Soviet and post-Soviet Pianistic Space still continues to occupy a significant place. This is due to the conservatism of the music teaching environment and the need for the general public in the emotional communicating with the music. Keywords: Romanticism, Russian piano-performing school, Soviet piano-performing school.

92-97

Authors: Pokrovskaya N. N.

The article deals with the importance of working on the sound as one of the basic instrumental standard of excellence. The author says about the specifics of the harp sound: sustain, coloring, depending on the instrument, string material and quality and about limits of the instrument volume range. The article emphasizes that the ability to achieve a variety of sound under the difficult playing conditions is the indicator of the bright musician’s personality. The difficulties of working on the sound which are due to the specifics of the instrument can be overcome ways of sound production by A. M. Slepushkin’s method. He was the founder of the Russian school of playing the harp which characterized by melodiousness and sincerity. The principles of sound production are work 2–3–4 fingers into the palm of the metacarpal joint, that is an active work of finger from its base, circular movements of the first finger “against itself” with the return to the original position, upward movement of the hand along the plane of the strings during the performance of individual notes and chords in the end of the playing. Then the author says about the need for natural, approached to everyday, prehensile movements of the fingers (picking hand into a fist) and the need to strengthen the last phalanges of each finger. The article describes two phases of the play of finger movement and their instantaneous transition from one phase to another as the basis of the fluency. The article emphasizes the relativity of beauty of sound depending on the quality of the instrument and the features of the performers hands and fingers. The author recognizes the primary work on the sound which associated with the psycho-physiological features of the artist, his ability to imagine the perfect sound and translate it into the audible sounds persistence and patience. The ability to create their own sound image of performed music, to hear their own music and “prehear” the result of the necessary movements is the essence of what the teacher should teach the student to master beautiful sound. The role of internal singing while playing is negative because of the acoustic features of the throat as the any sounding body which prevents to hear the real sound of the performed artwork. In article gives 4 evaluation criteria of sound: 1. The evenness of sound of all fingers. The errors of sound which connected with the peculiarities of each finger and their incorrect statement. 2. The beauty and fullness of the sound. The appearance of the “crushed” sound and the sound without the timbre “with send” during the playing with the weak or limp fingers and from tension. The sound attaca with the limit pressure on the string from the base of the finger. 3. The variety of sound which depends on the two ways of sound production: viscid, heavy during the cantilena performance and light, acute for virtuosic artworks. 4. The clarity of the sound as a result of fast and accurate position of a finger on a string. Keywords: Harp, teaching, Slepushkin’s method, sound production, sound quality.

106-110

Authors: Tayukin A. M.

The educational institutions, where national instrument departments function actively, need increasingly to study the history of the development of bayan instrumental art, define its present and forecast its future. The article focuses on the evolution of the harmonica from the simplest diatonic one to the modern multitimbral converter bass bayan. The improvement in the bayan’s design in the early 20th century contributed the bayan to become the most mass instrument in everyday life and musical amateur activities of urban population. The interest of professional composers in writing original compositions for the bayan increases appreciably. The activity of professional educational institutions where methodological thought develops actively becomes significant and essential for the development of professional academic bayan performance. Important studies in the sphere of technology of bayan performance and the publications of methodological development appear. Since the1970s–1980s, the home bayan school becomes the recognized leader in the development of bayan art. This is the great merit of the winners of many competitions Y. Vostrelov, V. Petrov, F. Lips, A. Sklyarov, Y. Shishkin and other outstanding bayan players. Thus, the formation and bayan development, and performance on it took place step by step. The improvement of the instrument’s design caused the growth of bayan players’ mastery. The edition of highly artistic compositions by professional composers qualitatively expanded the repertoire list of original compositions for a bayan. This enabled the bayan to take deserved place on the academic scene along with other classical instruments. Keywords: harmonica, multitimbral converter bass bayan, original repertoire, sonata, musical theme adaptation, sonorism, genre, sound colour.

116-123

Authors: Kan-ool A. K.

The relevance of the study. The musical genre has a dominant position in the traditional Tuvan culture, one of the Turkic-speaking ethnic groups of southern Siberia. As a part of dialect-local approach (G.B. Sychenko) more detailed study of song traditions of one of the local groups of Tuva – Erzin kozhuun9 is undertaken. The object of study is the musical genre kozhamyk Erzin Tuva. The subject of the study is the compositional structure of the samples of the genre kozhamyk. The purpose is to identify the main patterns of the text composite structure of kozhamyk song genre. The material for the analysis were the 76 samples collected in the course of musical ethnographic expeditions to Erzin kozhuun10. The scientific novelty of this work lies in the fact that the study was carried out on the new field and material using the new methodology for Tuvan musicology. This article was first taken consideration of the composite structure of the song genre of kozhamyk Erzin Tuva. The methodological basis of this work is based on the works proposed in E. L. Krupich hierarchical structure kozhamyk scheme developed on a material-song tradition of tuva todzhins11. There are two main genres, urlar (singular иг I uru) and kozhamyktar (singular kozhamyk12) in our song tradition. At the moment, the genre has kozhamyk dominant position, which is characteristic of the Tuvan culture as a whole. In the genre of kozhamyk regulatory type of composition is a verse that in most cases consists of four lines. Also in the composition of kozhamyktar noteworthy is the application of the principle of pairing the different types, including inside the line pairing. The comparative analysis of composite structures kozhamyktar erzin and related occupation shows that the proportion of different types of songs in the tradition of the two varies. The analysis of material showed that Erzin Tuva has a tendency to use megaline compositions. Such Erzin structures represent almost one-fifth of the total, and they are very diverse. The Todzhins recorded only one seven lines composition. Thus, we can conclude that there are quite significant differences in composite structures kozhamyktar in two local traditions of Tuvan musical culture. Keywords: “kojamyk”, song tradition, Erzin Tuvas.

127-137

Authors: Fu Lin

The colloquial speech, being one of the subtypes of the oral type of modern standard Russian language, is used in various spheres of everyday oral communication. The mentioned subtype has both inherent linguistic means with its own syntagmatic and paradigmatic structure and wider set of general linguistic means. All those means can be divided into three groups: general standard, oral standard and typical colloquial. Their usage, particularly of the latter two, is closely associated with their structural peculiarities, which, in turn, affect the word order. According to those structural peculiarities, two types of oral colloquial constructions can be singled out: weak-formed oral standard and typical colloquial. According to O. A. Lapteva’s classification, typical colloquial group can be further subdivided into two major subgroups A and B on the basis of the leading organizational principle. Group A constructions are formed on the basis of abundance of formal grammar means, while Group B constructions are based on the scarcity of those means. Therefore, those principles of forming are absolutely opposite. Formal grammar means abundance principle is usually applied in constructions, formed by the detached expression of segments. These are the cases of constructions with topic nominative, constructions of addition and interrogative constructions with an additional phrasal division. Formal grammar means scarcity principle is applied in constructions with the elimination of informatively irrelevant elements, which can be both auxiliary and nominal elements. This group of constructions can also include additional syntactical meaning and, as a result, the diffusion of the general syntactical meaning of the construction. The following article gives a detailed illustration to the way of grammaticalization of the word order in Russian typical colloquial constructions. The analysis is based on the principle of actual division and is focused on the six typical syntactical models and their variations: constructions with topic nominative, constructions of addition, interrogative constructions with an additional phrase division, conjunctionless clause constructions, overlapping constructions, double-predicative constructions with кто. The research shows that Russian typical colloquial constructions have the characteristic of increased grammatical meaning of word positioning, as soon as it takes part in building the syntactical model. The word order in those modeled constructions is rigidly fixed. This phenomenon proves that “free word order” is not a general inherent characteristic of standard Russian language, to be more precise, it is only characteristic in case it is not limited by the requirements of word order fixation. Yet the word order never loses the function of expressing the actual division, which is often combined with grammaticalization. Keywords: typical conversational constructions, word order, actual division.

145-153

Authors: Ter-Minasova S. G.

It is a well-known fact that foreigners are mystified by Russians’ attitude to Pushkin: why is he loved by them so passionately, so ardently? Why is Pushkin “everything we have?” Compatriots of the greatest Russian poet are equally puzzled by the foreigner’s attitude to him: why don’t they appreciate our unrivalled genius? Why is Russia presented by Tolstoy, Chekhov, Dostoevsky at the international level? The paper is an attempt to describe and comprehend this situation. The reasons hampering both the comprehension and appreciation of Pushkin’s literary works may be summed up as follows: 1) the “untranslatability” of his poems into foreign languages (the most popular opinion), 2) his Russianness, his soul, mentality, national character (the main reason) which results in a conflict of cultures. The conflict may be eased by commentaries, but not resolved. Pushkin is a genius who embodies the Russian soul that cannot be “understood by intellect”. Keywords: Pushkin’s mystery, complications of translation, types of commentaries, conflict of cultures and mentalities, the concept of Russianness.

164-168

Authors: Ogorodnikov A. Yu.

The article considers the mechanisms of human values interiorization in modern society on a personal level, discloses stages of interiorization of values in terms of their functional significance for the human development. It contains the analysis of the degree of involvement, the role and direction of values actualization in the construction of social reality, the characteristics of structure and crystallization in the institutional practices of values in which the agents project existing social attitudes and ideas about the significance of the direction of social participation. Interiorization of values in the article is defined as an intrapersonal process of forming the individual, holistic and hierarchical system of personal values, which consists of the formation of personality importance in rules, tools and goals of social participation. The paper considers intrapersonal factors of values interiorization that define the degree of acceptance of the individual group values. These factors include characteristics of self-identification, self-esteem, orientation to values, desire to realize the potential, and volitional qualities, degree of awareness and sustainability of life priorities, ideals and values. Then, the article reveals the four stages of a mature personality formation: adaptation, socialization, self-actualization and transcendence. An analysis of these stages as four successive processes of integration of the individual and society has shown that each of these levels of development of the individual values play a key role as a determinant of development and media from the external social environment to human. But the function values in each process is different. Adaptation is to overcome the uncertainty and maintaining the equilibrium in people-social environment through synchronization of value orientations. At this stage, the value of the function of feedback goes from external (cultural) environment to man, but the individual is a passive receiver of information. Socialization reflects the internal acceptance of the values of social environment (culture medium, reference groups etc.). With socialization, keeping information, the function values become motivators and the basic connection between man and his particular social position, allowing the individual to understand the social position, communication, and in accordance with them, features of his situation (action, expectations, benefits and limitations). Self-actualization is directed to developing the unique, autonomous system of values. In the process of self-actualization, the values become a source of changes (private and social), and, unlike the first two levels, can lead to conflicts. The values become an indicator of compliance, and social conditions are realized in them as the essential human needs. Transcendence is realized in self-identity and subsequent self-realization of individual in society. Keywords: identification, individualization, socialization, personality development, values, sustainable development of the Russian society, interiorization of values.

176-182

Authors: Vasilkovskaya M. I.

One of the most effective ways of education, socialization and development of the identity of youth is activity in developing the reformative social creative activity. One of examples of such activity can consider be creative social youth initiatives. In our opinion, classification in which the following pedagogical factors are allocated: psychological and pedagogical, organizational and pedagogical, social and pedagogical. Development of a creative initiative of youth is inseparably linked with development of creative potential in which development, we allocate the following components: cognitive, emotional and strong-willed (affective), operational and active. It is necessary to define a number of approaches and the principles which can promote change of traditional teaching and educational process in youth association. The most productive for us are integrative approach and synergetic approach. Efficiency of experimental model of development of a creative initiative of participants of youth associations is caused by application of the basic principles which conceptual justification is given in the theory of creative self-development and the theory of social activity. Pedagogical conditions of development of creative initiative of youth associations participants: existence of an example of creative behavior, coauthorship of the participant and head of youth sociocultural association, subject position in creative activity, making the creative atmosphere. Important component of the creative atmosphere is the organization the head of collective of situations of success which is a kind of the pedagogical situation, forming the young people’s subjective desire to join in creative activity at the level of the opportunities, providing the necessary conditions for this purpose. On the basis of the analysis of psychological and pedagogical literature, the choice of criteria and the indicators interfaced to them is determined by a problem of development of creative potential of the personality for definition of levels of development of a creative initiative. The listed criteria and indicators give the chance to describe three levels of development of a creative initiative of participants of youth associations: high (creative), average (standard and creative), low (reproductive). Base of experimental approbation of this model is the youth association “Scarlet Sail” of the Center of development of creativity of children and youth of Kirovsky district and “NEXT Generation” Center of development of creativity of children and youth of Zavodsky district of Kemerovo, in which teaching and educational process introduction of the experimental program on development of creative initiative of the personality, within which a number of theoretical and practical tasks was solved, was carried out. The experimental work on development of creative initiatives of youth associations participants allows to speak about the practical importance of the developed model which is necessary for formation of perspective regional projects and programs for social development of youth. Keywords: creative initiative, creative potential, youth association, creative orientation, success situation.

195-203

Authors: Pilko I. S., Abalakova O. V.

Development and implementation of professional standards is an important condition for the development of the Russian economy and social sphere. The government plan to develop professional standards for 2012–2015 was approved. Moscow State University of Culture and Arts has become a leading developer of professional standards for projects of cultural sphere of art. Lecturers of Chair of Documentary Communication Technology and Laboratory of Innovative Educational Technologies, in Kemerovo State University of Culture and Arts, were invited to participate in drafting the professional standards for the library and information activities specialist. They were assigned to the job description for the library staff that works with electronic data. Developers have relied on scientific endeavor, resulting in a study of forming the competence model of the specialist of library and information sector and adapt the methodology to develop professional standards to the specifics of the library branch (2010–2013). Study of the current regulations of library and information and related fields of activity was developed into a list of current job functions for the specialist working with electronic data (search for information in electronic resources, semantic and technical processing of electronic information, creating the electronic information products, monitoring the electronic information resources, storage of electronic information resources; training staff and library users to information and communication technologies, participating in the management and implementation of information and communication technology in the library, and specifying their level of labor action. In the course of further joint work on the professional standards project, taking into account the comments made during the discussion in the professional community, they adopted the final structure of the document, which builds on the 7 generalized job functions: 1) performing, forming, recording, processing and organizing of the funds; 2) implementation of work on the library fund; 3) organization of bibliographic apparatus for a library, 4) bibliographic reference and information service for users; 5) library service for users; 6) providing the cultural, educational and recreational services for library users; 7) scientific analytical, methodical and consulting work. Labor actions by the use of electronic data are integrated into the structure of these functions. The project received the approval of the new regulations in professional environment, but the lack of structure in this description of the professional competencies would not allow the required mutual understanding between the school library and the library practice in terms of entry requirements for the specialist in library and information field from the standpoint of the competence approach. Keywords: library and information activities, library and information education, competence model of the specialist for library and information field, library staff, professional standard, developing experience.

211-216

Authors: Tueva L. M.

The article considers the library in the context of social communication. It is marked that, currently, a library should be seen as a social and cultural institution because of developing its communication function. Broadening the library’s functions is followed by the author in the historical retrospective. The dynamics of development of essential and applied functions is identified, and it is proved that a library as a social institution gains stability in different periods of its existence due to realization of various applied functions. It is emphasized that library’s communication activity should be viewed in different levels, interpersonal, group and mass. The article discusses various forms of library’s communication activity: dialogue, management and imitation. The reader can also find here some examples of those forms, used in modern library practice. Keywords: library, social and communicative Institute, the subject of communication, the essential functions of the library, application library functions, communications, dialogue management, imitation.

223-232

Authors: Kolkova N. I., Skipor I. L.

Discusses information provision as one of the major subsystems of automated library information systems (ALIS). The urgency of clarifying the conceptual terminological apparatus in the context of the tasks of development of electronic information resources of libraries and preparation of the bachelors of a direction of preparation 51.03.06 (071900) “Library and information activities” with specialization “Technology of automated library-information systems”. The results of the analysis of the conceptual terminological apparatus, describing the subject area of “information management system”. There is a lack in professional literature clarifying the idea of “information security”. Approaches to the definition of “information security” in the context of development of the automated systems of various types: information support of the automated control systems, information support of the automated information systems, information support of ALIS and others. The analysis of definitions of terms, reflected in normative, informational and educational documents presented in the documentary flow of the 20th and 21st centuries. It describes the evolution of the information support system and the role of scientific research of Chair of automated library systems and computer engineering (ABS and WATTS, currently Chair of automated information processing technology) of Kemerovo state Institute of Culture and Arts in the field of automation and development of approaches to creation of ABS information support. The necessity to clarify the definition of the term “information support of ALIS” oriented on the use in its composition of unspecified and generic terms, reflecting its integral components and the specificity of the subject area “Automated Library Information System”. The component composition of the data ware system is proposed to allocate the information base, including the structured collection of information resources and information flows, as well as methods and tools to create and maintain it in working order. Especially emphasized is the role of electronic information resources in the structure of the ALIS information base. In the structure of the methods of creating and maintaining, the information base highlights: methods of collecting documents/data, methods of information presentation, control methods, storage and data recovery. As a means of creating and maintaining the information base are considered the following: a unified system documentation, normative-legal, normative-technical and instructive-methodological and technological documents, normative-reference information, formats of documents/data, logical data models, data flow diagrams, schemes of content components EIR, writing styles. Keywords: automated library-information system, which provides ALIS subsystems, information support system, information base system, information resources, electronic information resources, conceptualterminological apparatus

242-250

Authors: Abalakova O. V., Li M. G.

The article describes aspects of the use of multimedia technologies in educational process of Chair of documentary communication technology, Kemerovo State University of Culture and Arts. Multimedia technology is seen as a variety of information and communication technologies. The structure of the article disclosed multimedia technology in two ways: as a tool and object of study. The historical context of the development of teachers of Chair of documentary communication technology, showing the development and deepening it from a simple computer technology to more complex and system technologies that gradually became the basis for inclusion in the curricula of new disciplines, “Promotional activity” and “Special information technology”. The content of these disciplines is based on the study of applications. It described the first experience of using the media support in learning process through the use of multimedia presentations when applying the lecture material and the subsequent dynamic implementation of multimedia technologies in educational activities of Chair of DCT. The analysis of the work programs on direction “Library and Information Activities” profile “Information analytical activities” prepared teachers of the Chair, which showed that today holding each academic discipline requires multimedia equipment not for lectures only, but also for practical training. It revealed that most of the teachers of the Chair involve computer training for practical courses that due to the rather wide range of software tools identified in the review of the operational programs. It is shown that such an active computerization of educational process is led to the formation of fully computerized courses “Automated Library and Information Systems”, “Information Systems and Networks”, “Computer”, “Multimedia Technology”, “Networking”, “The formation of databases”. It disclosed the oriented content and methodology of these disciplines on the use of software and hardware support of the educational process. It revealed the structure and content of the present course “Multimedia Technology”, which is a synthesis of two parts: “Multimedia in the contemporary socio-cultural environment” and “Multimedia presentation in activity”. It describes the contents of the first part, which discloses a variety of multi-component and multi-media technologies, applications, multimedia technology, technology of multimedia components. In describing the second part of the discipline “Multimedia presentation activity”, it focuses on the conceptual aspects of the content of the multimedia presentation. It is shown what professional activities students learn most effectively in the process of studying the discipline. Keywords: multimedia technology, information and communication technology, library and information education, multimedia, multimedia components.

259-266

Authors: Vasiliev Yu. A.

The formation and problems of the collection of scientific articles “The Art and Art Criticism: Theory and Practice” are considered in this article. Keywords: art, art criticism, theatre science, musicology.

13-18

Authors: K. K. Kolin

In modern conditions, the appeal of traditional cultural systems, associated with the growth of the crisis tendencies of civlization, becomes important. The Slavic world takes a special place in the development of human society. This system was formed on the basis of traditions of Slavic culture, which is based on moral principles of the Orthodoxy. Studies show that today these moral principles are again popular, as they allow you to form attitudes and models of human behavior necessary for the survival of mankind in the face of rapidly growing global problems. The Slavic world has a strong moral and spiritual potential, based on the features of the ancient culture and language. In a systemic crisis of civilization, this potential becomes a strategic factor for the safety not only of the countries belonging to the Slavic world, but also in other countries, which are now looking for a way out of this crisis. Therefore, strengthening the unity of the Slavic world today is a strategic task for the mankind. It is noted that this unity should promote the spiritual and moral elevation of man, what is happening today to suspend the hazardous process of moral degradation of society. Culture of the Slavic world can and should be the blueprint for the formation of a new culture of peace and security as a prerequisite for survival of the mankind in the face of global challenges. Keywords: global security, spiritual values, cognitive potential, Russian, Slavic culture, sustainable development.

24-33

Authors: I. Yu. Uskov

The article describes the process of forming the new research direction in the historiography of Kuzbass regional genealogy. The experience of development at the local level at the end of XX – beginning of XXI century was summed up, and given an estimate of the current state, disclosed scientific and didactic potentials, identified significant events, causes of problems of family history preservation in the region. The study methodological basis were approaches, principles, instructional techniques and methods exploring the region, as set out in the works of representatives of cultural historical destinations of local movement in Russia in the 1920s and updated by modern researchers within the civilizational paradigm in explaining the “homeland” construct, as well as solving the problem of family ancestral memory as a form of realization of universal memory. The empirical data for research became the public initiatives (media publications, Kemerovo branch of the Amateur Association of Genealogists’ activities, Competition “The Tree is Strong by Roots”, exhibition on the family history, Round Table of the Public Chamber of Kemerovo region), science projects (almanac “Kuzbass Rodoved” monographs researchers, etc.) and pedagogical practice (drawing of pedigrees as an integral part of work of students in the system of additional education). The accumulated research experience is very significant. The published series of “Sources of historical genealogy of Kuzbass”, dedicated to the characterization of different kinds of genealogical documents (parish registers, civil registration, registered tales, lists of evacuees in 1941–1942 of the cities and regions in Kemerovo region), is a model studying genealogy underprivileged classes, with certain variations suitable for any region of Russia. Prospects for the development of research direction will be associated with a number of Kuzbass historiography topical issues, such as the history of rural settlements, “oral” history (were present examples of transformation among the descendants of old last names representations about their progenitors). Pedagogical potential of local history genealogy due to its humanistic possibilities for patriotic, moral education (didactic model: through the knowledge of family history to the knowledge of local history, then, to the country’s history). Keywords: local history genealogy, family history, archival sources, moral education.

48-55

Authors: V. V. Tikhonov

In the article, the analysis of historical and cultural potential of immigrants of the period of Stolypin agrarian reform in Predbaykalye is presented. Ethnic groups of immigrants, which by results of historical and cultural zoning of the region, in connection with existence of different elements in material carriers of culture in comparison with other ethnoses and the ethnic groups living in Predbaykalye, have prospects to keep further these material carriers by means of their musefication, including the method of ethnographic open-air complexes are considered. Belarusians, Ukrainians, Tatars, Golendry and Poles, such ethnoses and ethnic groups of immigrants are such groups. The houses, made from timber blocks and at the initial stage of resettlement of a roof covered with straw, belong to ethnomarking elements of Belarusians. The Ukrainian features are the huts covered with clay outside and whitewashed, the Tatar feature of houses is a lack of windows on the street and construction of mosques. The technology of construction of houses of Golendry brought to Siberia is an economic yard under a uniform roof. Poles, Polish miners, who weren’t carriers of construction traditions, had churches as a feature of their material culture. Keywords: immigrants, Russian, Golendry, Poles, Belarusians, Tatars, Ukrainians.

62-68

Authors: E. G. Khotko

The article examines the historical roots of Leisure Fair in Russia. Par with fair trade and forms of market relations peculiarities of running fairground forms of culture are reviewed. In view of the close trade relations between Russia and Europe, it is clear that the forms of trade fairs and business features were borrowed from Europe. Together with fair trade and forms of market relations in peculiarities of Russia could be found numerous spectacular and game forms of European culture as fun game puppet shows, circus acts with animals, performances of jugglers and acrobats. At one level, theatrical guests with sales representatives have made significant changes and influence on the development of free trade and fair areal holidays in Russia. At the same time, art is not art only but also goods. Thus, on a par with traditional, unheard and unseen played a major role in street art. The uniqueness of Russian culture was just in ability to take all of New England, Poland, Romania, France, Holland and adapt a combination of different genres on Russian soil. Fair for the Russian people was perceived as a holiday with freedom of speech, equality, uncontrollable laughter. A puppet theater was in special demand on the fairgrounds, it could be considered one of the most striking phenomena of culture. Variety of forms and types of puppet theaters in St. Petersburg aroused great interest among the public. At fairs and festivals especially popular performances of petrushechniks. Comedy was unprecedented condemning the power of laughter. Popularity puppet comedy was so great that the inspired writers, poets, composers, playwrights used Petrushka dolls for their works. M.Gorky, N. Nekrasov, F. Dostoevsky enthusiastically wrote about Petrushka. I. Stravinsky turned to comedy theater Petrushka in creative works. Thus, there has been some retail space spread that mixes commerce and entertainment. Incredible combination of all sorts of entertainment and commercial transactions did not only trade at the fair, but was a kind of spiritual center, which combined tastes and customs of the people. Keywords: fair, exhibition trade, Petrushka puppet theater.

75-84

Authors: N. D. Ulturgasheva, D. V. Novikov, I. G. Ulturgasheva

In the summer of 2013, we carried out expedition to Shanda village of Guryevsky district in Kemerovo region. Here representatives of the Teleut ethnos live. The purpose was to reveal nature of modern ethnocultural processes in this environment. Directly the settlement is adjoined by the meadows which considerable part is occupied with dumps of Shestakovsky and Bachatsky coal mines. According to informants, the main economic occupation is agriculture (truck farming). Absence here of lines specific to Teleuts is caused by character borrowed for them. On our vision, confirmed by the informants, number of farms containing the livestock today is rather insignificant. During supervision and conversations with respondents, a high extent of marginalization of the population was revealed. It is shown, for example, in regular alcohol intake by considerable part of Shanda inhabitants. The neighbourhood of coal mines was estimated by our informants as a whole as “disastrous” for the surveyed group of the population. The recreation center functions in the village. In its territory at the time of our research, the ethnic platform was created. The applied art (embroidery, knitting), according to respondents, is not practised today. According to memoirs of our informants, the national clothes were daily used till last decade of the XX-th century. Informants spoke about traditional ways of skin manufacture, sheepskins, tailoring of fur coats only in the past tense. On our supervision (and to estimates of respondents), kitchen is the most keeping the positions in the household sphere aspect of traditional culture. On religion the informants interrogated by us surely called themselves to Christians. There are also elements of primordial beliefs. Cultural workers in an interview called the traditional musical instruments lost so far. According to local population, national types of songs, oral creativity as a whole remains only among women of middle (on recreation center activities) and senior age groups. Names of national games were also listed. During an interview, respondents noted that representatives of young generation of Teleuts hesitated about the national identity. Certain informants consciously named the elements of traditional way of life. So, representatives of the Uskoyev family planned (at the time of conversation) carrying out the national wedding. As a whole, for today informants note withdrawal of bulk of autochthonic inhabitants of the settlement from the national culture. Regular reproduction of elements of traditional character (often stylized) belongs today to the sphere of art, creativity (the staff of recreation center). Thus, it is possible to state the existence of only separate fragments of traditional character, among the Teleuts surveyed by us. Generally their reproduction is connected with innovative forms of ethnic culture revival (within work of rural recreation center scenic statement of ceremonies, holidays, spoken word creativity and dances; the stylized forms of primordial clothes are used. As a whole, it is possible to draw a conclusion on absence in the territory of national culture surveyed by us as complete system. Keywords: Teleuts, ethnic culture, ceremonies, continuity of traditions, religious sinkretizm, innovations in development and translation of the Teleut culture, an ethnos survival, ecological equilibrium, marginalization.

89-93

Authors: A. S. Dvurechenskaya

There is a discussion for few years among Russian scientists-culturologists, what the theoretical and methodological features of culturology as a modern direction of the Russian researchers are. This article presents the author’s reflections on the given topic, not pursuing the goal of conceptual substantiation of the subject and method of contemporary culturology. As A. Agoshkov rightly notes, among the famous Russian cultural views about the subject and object of Culturology changed “from a complete denial of any problematization cultural knowledge... to recognition of culturology its significant cognitive capacity, not realized and not having on it of a chance in the near future” [1, p. 6]. It is noteworthy that Russian scientists are in search of a justification of its own vision of the Russian culturology as science, actively seek the experience of foreign scientists. With certain reservations, because there is no concept of “Culturology” in the American and European Humanities. Instead, foreign scientists use such terms as the school of cultural studies and sociology of culture. These research directions in Europe and America do not coexist peacefully, and lead, in the words of G. N. Bibikov, “the sharp interdisciplinary struggle”. Unifying trait is that these schools are using a variety of scientific approaches and methods to actively work with the “artifacts” of the modern culture. That research material, which is still practically not mastered by the domestic culturology. An attempt to build a common science of culture has already been in the history of the humanitarian science. These are concepts of L. White, J. Faibleman and K. Girts. However, they have not received adequate recognition in the Western anthropological community. Comparing the situation in foreign and national Humanities, it should be said that today the problem of the choice of approaches and methods in the study of culture is connected, first of all, with the choice of the scientific paradigm of thinking: classical or post-non-classical. In the first case, required strict scientific status, availability of the elaborated theory and methodological technologies, unified conceptual grounds etc. Interdisciplinary approach in the post-non-classical paradigm of thinking is principal, the rejection of classical scientific categories, “contextual relationship”, etc. A tradition of domination of fundamental knowledge historically was formed in the Russian culturology, and, consequently, the classical paradigm of thinking. At the same time, its heuristic potential associated with the post-non-classical model (according to the same A. Y. Flier). If we talk about culturology not only as a science, but also as an educational discipline, its specificity, also building on the cross-disciplinarity and integration, involves synthesis of the positivistic and anthropologic philosophical approaches. This position most of all makes the culturology as actual as a general scientific discipline in the context of the competence oriented approach in modern education. At the same time, professional culturogical education should synthesize classical and post-non-classical model of scientific thinking, first of all, to demand the cultural knowledge and experience in modern socio-cultural practices. Keywords: humanities, scientific paradigm of thinking, national culturology, theory and methods of culturology, cultural studies, sociology of culture, pedagogical potential of culturology.

102-111

Authors: G. N. Minenko, Zh. A. Ryabchevskaya

Es�������������������������������������������������������������������������������������������������������������с������������������������������������������������������������������������������������������������������������hatology is an integral part of Christian dogma about the person and the world, the main component of Christian philosophy of history. According to a position of N. A. Berdyaev and his followers, the Russian national type of the person is an eschatological type, and an eschatologizm is some kind of substantive element of the Russianness. The new reading of eschatologizm developed since the 1990s (A. S. Akhiyezer, etc.) contains the thesis about its central role in an institutionalization of special type of sociocultural dynamics of Russia. This inversion development, being characterized by a sharp transition from one pole of contrast to another, skipping the claiming or mediation, the idea which concretizes N. A. Berdyaev’s known thought of absence in Russians of a gift of “median culture” creation. In that and other case, the eschatologizm as a tendency to the end of history is urged to designate a certain primary element of the Russian religious and historical consciousness which, being the ecstatic all-Christian doctrine, is expressed in Russians. And though, in the general plan, it is possible to agree with it, however, from a position of the article authors, it is necessary to approach to a question of an eschatological dominant of the Russian religious consciousness historically. Two moments are most important. The first is a feature arriving from the Balkans in translations into Slavic language of the Christian literature, which majority was selected from monastic libraries of Byzantium. The subject of “a small eschatology” took in it an essential place and was strongly deposited in consciousness of monks of the Russian monasteries, an aristocratic top of the Kiev Rus, then next in the XIV–XV centuries when the real church conversion of simple people was carried out, it was introduced into consciousness of broad masses. The second moment, continuous influence of geopolitical making history of Russia, which was permanently generating imperative calls to the existence of the state and the people. Cumulative action of two specified factors caused a regular sharpening of eschatological moods in consciousness of broad masses of the population, happening at peaks of supertension of the people and the state for the sake of self-preservation and further development. Such an exact way “the eschatological complex” of the Russian consciousness was fixed. Since “the autocratic revolution” Ivan the Terrible and the following Distemper of the first two decades of the XVII century, which defined the most unfavorable for people (extensive, serf, autocratic) vector of economic and political development of the country, the eschatologizm acted as a means of channeling the real discontent and protest of broad masses in the sacral sphere. The diverse historical material given in the article opens details of this process. Thus, the idea of a certain substantive expectation of Russians on forming the “culture of the end” to “culture of the middle” the West can be estimated at a counterbalance only as an abstract, historiosophical design. From the historical point of view, all and in due time details defined concrete decisions of elite and unpredictable textures of geopolitical, natural and event factors, and also influences of mighty will of these or those sovereigns and church figures. Keywords: gnosticism, dualism, inversion, Manichaeism, Orthodoxy, Russian culture, eschatology.

118-121

Authors: O. Yu. Astakhov

As the fundamental basis of artistic practices and cultural philosophical constructions Andrei Bely should consider a relation to the word as a key symbol that defines the content of human life, which is most clearly demonstrated in metapoetic article “Magic Words”. In the beginning of this article, the author effectively sets the basic idea associated with unconditional approval coincidence naming the process and existence of any object and phenomena. Such a coincidence defines the ontological essence of the word, as a symbol capable of the world transformation. Living content of a word is determined by its mythological characteristics that can be supported solely by the act of creation. Unconditionally accepting this program works, Andrei Bely serves to continuing the life creating traditions developed in Russian culture after the 1850s, when the key points should be considered Vl. Solovyov’s philosophy. Enthusiasm for his ideas leads the author to believe that the cultural crisis, a crisis of consciousness is a consequence of breach of possible manifestations building the life creating words designed not merely reflect and generate new meanings and values of culture. Keywords: word-image, life creation, symbolism, cultural crisis.

134-141

Authors: O. V. Sinelnikova

Rodion Shchedrin is one of the outstanding domestic composers, who has preserved underlying traditions of the Russian musical culture. At the same time his music is a bright and innovative phenomenon of domestic music in the 20th and 21st centuries. Shchedrin’screative biography lies beyond any definite standards. He led the Union of Composers without following any of the keys of the Soviet era; he worked a lot abroad keeping the brightly expressed national colouring in his music; he mastered various avant-garde composition techniques of (dodecaphony, sonorism, aleatory music) but was never keen on any of them preserving his own style. A talented pianist, Shchedrin, is known as a performer of his piano compositions. Also, he writes librettos for his theatre works. The article deals with the features of implementation of events from the Russian history in creative works of modern outstanding composer Rodion Shchedrin. Many events from the Russian history of the 20th century served as the basis for tragic concepts of Shchedrin’s works such as choral opera “Boyarynya Morozova”, “Russian Photographies” for string orchestra, vocal cycle “My Age, My Wild Beast” and others. Theme of the Russian history is experienced and felt deeply by Shchedrin. For example, an important place in his creative work is the Russian Orthodox theme. Russian liturgy “The Sealed Angel” for mixed choir and flute, “Stikhira for the Millennium of Christianization of Russia” for symphony orchestra, “The Frescoes of Dionysios” for nine instruments, opera for the concert presentation “The Enchanted Wanderer”, based on the story of Nikolai Leskov, choral opera “Boyarynya Morozova” are among works which most brightiy reflect this stratum of Russian culture. The composer’s spiritual and creative needs originating in the family and upbringing were materialized in these opuses. Shchedrin in his memoirs “Autobiographical Notes” gives a personal assessment of the political situation and life in the former Soviet Union. He looks back on his eventful life and admits exciting insights behind the scenes of the international music world. He develops his personal view on the consequences of the political and ideological repression for the artistic practice. In the short anecdotes and humorous hints, sometimes mixed with a bitter irony, reveal a very pleasant side of Shchedrin as a man, who, in spite of some adverse experiences, has kept his cheerfulness and joy of life. Keywords: Russian history, life and creative works, Rodion Shchedrin, tragic events, Orthodox culture, Russian literature.

154-157

Authors: A. I. Dmitriev

The era in which we now live, will undoubtedly go down in the history of Russia, as the next and probably the most powerful period of its “Westernization”. This led to the fact that cultural individuality of our country and its people have faded into the third plans pronounced archaic. Particularly traditional culture of the Russian people is affected in this situation. For this reason, recent idols of the 1960–1970s “village prose writers” and creativity of V. Shukshin were not popular. We think that the time saturated by values of the West is approaching, which was alien to the Russian people, clearly, has come to its expected slowdown. In this situation, V. Shukshin’s heritage, in our view, becomes of obvious relevance, including its study, the intensity of which is in the past. This applies to its literary heritage and especially cinematic. The object of this article is to study the cultural and historical period of 1950–1970s, causing the unique life (as a writer, actor, director) work of V. Shukshin. The aim of the article is to identify the logic of artist development and evaluation of his heroes as carriers of Russian national character. With the advent of Shukshin’s cinematography and literature in the whole galaxy of brilliant writers “villagers”, vital national issues have become, finally, the subject of study in the arts. Chief among these problems, especially Shukshin’s worry, there was a problem of the state of the Russian soul at the moment of the transition of society into a new social existence “village”, which was formed by the Russian national character in “urban”. Shukshin, without exaggeration, was the first to realize that this transition will not be a major difficulty in the development of urban culture of a former villager, and their clash with the “anonymity” of the urban environment to which they absolutely were not ready. That’s why Shukshin’s heroes always carry traits (good and bad) of the Russian national character, often cannot resist the new environment, cannot fit in and out of desperation, being self-destructive. One of the most valuable qualities of the characters of Shukshin’s cinematic and literary heritage is their nature, which they inherited as a legacy from the centuries-old process of formation of the Russian national character. Nature is often intuitively understood by Shukshin’s heroes as manifested primarily in their response to any kind of man-by-man humiliation. Complete rejection of his heroes almost always leads to unpredictable results. The process of work used scientific methods, adequate research problems, comparative-historical method and art analysis. Keywords: “hero faddist”, a soul celebration, anonymous existence, the Russian national character, a tragic drama, a philosophical parable, a “peasant” civilization, culture of the city, conscience, “natural” man.

163-170

Authors: E. N. Chernyaeva

The first decades of the 20-th century are characterized by a heightened interest in various social practices, which manifests itself in the artistic culture through updating the scope of arts and crafts. In the first years after the revolution in Soviet Russia, there was a movement commonly associated with the formation of industrial art. Within this movement, there was a transition of many representatives of Russian avant-garde art from the “pure art” to the project activity. Project program production art, finally formed in the constructivist project, bore the features of a social utopia as artistic design was conceived as a way to convert a social being and consciousness, design environment. Another artistic direction, tending to translate life building principles into practice, was constructivism. Like the “industrials”, constructivists sought to move from a purely artistic activity to practice-oriented. Another merit of the constructivists is that they went to the provisions of the development of the production of art, much more on the theoretical and practical levels. Constructivists, as production workers, were critical to the previous tradition in art and tough enough to delineate their projects from the works of arts and crafts. Extensive discussion on this field to the fore some particularly thorny issues, among which is the problem of forming the image of the Soviet man. Art and culture gradually formed a perfect image of the Soviet man. The new Soviet man is the personification of the new world (the future of the Soviet state), creates a new way of life, consisting entirely of “things”, new works of art, for it builds a new life through all of that new art. Thus, the art scene of the 1920-s was impregnated with a sense of anticipation of the new era, as manifested in art approval images of the future in the present. Keywords: life building, avant-garde Soviet art, Soviet man, artistic image.

175-179

Authors: E. A. Begunova

Byzantium had a huge impact on the culture of the world in the field of Christian art. First and foremost, this influence affected countries directly bordering or had cultural ties with Byzantium. It laid the foundation in the Christian Byzantine architectural tradition. Since the IV-th century the Byzantine Empire had active construction of the Christian temple complexes, which were based on the ancient Roman public and secular buildings. The temple architecture of Byzantium throughout all stages of its development was an active search of architectural form, which would be fully consistent with the Christian dogma. During these searches, the Byzantine church architecture took several distinct stages. The main stages of this evolution is considered to be a new reinterpretation of the ancient, especially Roman, architecture, laid the foundation of the Christian centric architecture, and completed the addition of cross-dome type of the Christian church. Because of Byzantium, the Christian culture and art have great symbolic and dogmatic saturation. Construction of basils opened a wide scope for the many options of interior layout, which responded to the artistic tastes, traditions, material possibilities of a particular area of the Byzantine Empire. Centric system combines the features of the basilica architecture and new architectural system of the cross-domed church, which later became the dominant form of architecture of the Christian world. With the development and complexity of Christian symbolism, the dogma became accessible and understandable for parishioners. So, the cross-dome system came to replace the temple centric planning since the main value of this type of temples, was primarily symbolic in deep saturation. Thus, the Byzantine architecture evolved the Christian temple types and formed the foundations of Christian architecture, and most of all the Orthodox temple types. Keywords: Temple, basilica, architectural style, centric system, cross-dome system, Christianity.

185-192

Authors: G. P. Kovaleva

In ontology of transcendental cosmism of Plato, Aristotel, Plotin, Origen, Shelling, Solovyev, Bulgakov, Florensky and Berdyaev the idea of the overall being predominates over the rest. It became the main basis for the reconstruction of the notion “spiritualism”. During the process of the generalizing of the notion “spiritualism”, transcendental cosmists made the following conclusions: 1. Ontologically, “spiritualism” is the philosophic category that shows metaphysical structure of space. 2. Anthropologically, “spiritualism” is a part of the anthropic cosmic principle that allows the man to develop self-conciousness and the ability to intellectual activity. It helps to obtain ethic standards and to form moral persconality. 3. Metaphysically, “spiritualism” is the manifestation of the transcendental (Godlike) origin in the man and space (living spirit) allowing the man to be the centre of the overall of ideal and material worlds and to work on the transformation not only of his own physical, mental and intellectual nature but the whole space. The main purpose of the man in the space evolutionary process is the necessity of cognition, self-conciousness and activity for public welfare. The rate of “spiritualism” development is vividly seen in personal and moral characler of the man, his active vital position directed to the reformation of the nature and the society. Keywords: cosmos, spirit, spiritualism, transcendence.

201-204

Authors: Ivanova Nelly Stefanova

Success is the achievement of the desired goal and the result of deliberate human effort. Success is need, good life strategy and philosophy, happiness and life satisfaction. Metaphorical representation of such an abstract concept as the concept of “success” in the Bulgarian language have a spatial imagery. Success “has” definite position in space, “move” in a particular direction in both horizontal and vertical space. The article gives examples of the most common spatial metaphors of the concept of “success” in Bulgarian: the road forward, stairs, tops, flying up, jump, use right vehicle, the coordinate system of the reference point, the starting point, etc. Keywords: success, spatial images, Bulgarian.

208-214

Authors: Angelova Sophia Angelova

The paper treats the interpretation of amnesia in the novels “Libra” by Pavel Vezhinov and “The Yellow House” by Doncho Tsonchev. Amnesia in these novels serves as a background for a discussion of a number of psychological, philosophical, ethical and social issues, arising in Bulgarian society in the 80s years of the twentieth century. As far as personal memory is the core of any self-identification, the purpose of this paper is to investigate how its traumatic loss leads to a refusal, demand and achieve of personal identity by comparative analysis of the two novels. The traumatic amnesia as a main motive raises the questions of personal choice, personal responsibility and the limits of personal freedom, thus generating a number of situational similarities but also significant differences in the interpretation by the two authors. The main character in Vezhinov’s novel in search of his lost identity reaches insight on the need for harmony between rational and emotional in human nature that makes him rethink his entire previous life and revise his relations with other people. While Vezhinov’s novel is centered on the moral and psychological problems of the individual, the work of Tsonchev, building a romantic hero type, seeks a generalization of the ills of society in the comparison between madness and normality. The “mad” hero discovers the fundamental similarity between the madhouse and the outside world (the same crazy, but larger) and sees his vocation as being a doctor of the people in the outside world, problematizing the established social order. The comparative analysis of the two novels reaffirms some of the basic functions and uses of madness in literature as an alternative point of view and a corrective to the ills of society on one hand. On the other hand though essentially diverging in their messages the novels are symptomatic and representative of the interiorization or the resistance to the ideological pressure not only in the works of two of the most popular Bulgarian authors, but of the Bulgarian prose as a whole at the beginning of the 80s of the twentieth century. Keywords: amnesia, personal identification, Bulgarian novel.

221-227

Authors: N. F. Alefirenko

The article examines the relations of sentences and words contains the idea that the whole mechanism of the language associated with the operations not with values but meanings. This, in turn, suggests the possibility of attributing the phenomenon of meaning only to the sentence but not the word. However, such a categorical decision cannot but cause additional issues related to the dual nature of the sentence, which can act as a unit of language (at first incarnation of the system), and as a unit of speech (in the activity-dynamic aspect). Communicative meaning of the word is determined by the context and situation. Understanding the sense of a verbal sign in the act of communication means to understand what it refers to specifically designated data word. Such denoted, in fact, motivates the choice of a word by communicants. The word, which turned out a particular sign situation and was extracted from the context, loses its meaning. Keywords: language sign, word, sentence, meaning, sense, mind, noema.

232-236

Authors: T. Y. Rubtsova, M. I. Gubanova

The relevance and the practical importance of the chosen research subject are caused by several circumstances. Leaving school falls on the life period preceding the introduction of a person in early maturity. Graduates will have to begin new activity, and it is necessary that they would be socially active, joined by various forms of social practical work, and participate in problem solving for our society. Boys and girls have to conduct search with understanding of the world around, with adequate vision of themselves in it. The task becomes complicated also, because choosing the way in modern quickly changing conditions, seniors have to be guided not as much for today as for tomorrow’s. Young people need to learn to predict, forecast, and be aware of requirements and opportunities in future social and economic situation. But graduates of modern educational institutions also experience the greatest difficulties solving this task. Activities for formation of the updated life outlooks of the future higher education entrants include three interconnected and interdependent processes: social, pedagogical, psychological. The author of the article discloses formation features of the updated life outlooks of the future higher education entrants, considering such aspects as factors and reasons of insufficient formation of personal ideas about the future, forming the stages of life outlooks, and the personal qualities, necessary for successful realization of vital perspectives. In the author’s opinion, such personality qualities as responsibility, ability for planning, ability for time-management, ability for life organization allow to realize successfully vital perspectives to the high school students, and the formation’s condition motivational significant vital perspectives of the future entrants is realization of personal activity in the course of socialization. Keywords: updated life outlooks, personality quality, maturity and immaturity of life outlooks.

241-248

Authors: O. A. Kalimullina

Creative personality orientation is one of the few topics that are not often seen as an object of scientific analysis, for several reasons: more widespread study of creative activity of the individual, creative and self-development needs, while the direction of a person, being the multi-component complex phenomenon, allows us to offer this study. The main feature of the formation of creative orientation of the individual in terms of leisure is to direct the main potential of the individual in the right direction, to ensure the development of his need-motivational systems in the works to create the conditions to meet the basic needs of the creative personality, and to ensure the formation of the main component of the creative orientation of the individual goal setting creativity and the ability to apply a basic form of creative knowledge and skills into practice. It serves as a structural element of free time, the content is filled with activities, which allows not only to overcome the stress and fatigue, but also to develop the spiritual and physical quality on the basis of socio-cultural needs of an individual. Under leisure the author understands of free time, which the individual spends in his sole discretion in not immutable duties, and realization of individual interests and formation of his creative orientation. Keywords: leisure, leisure-time, identity, creative direction, creative personality orientation, approach, sociocultural activities.

256-265

Authors: M. Yu. Sdobnikova

The process of organizing libraries in Vladimir gubernia was held within the framework of the nationwide process and was typical of the provinces of Central Russia: in the province there were established basic types of county libraries that existed at that time: public county libraries, people’s county libraries, reading rooms and school libraries. They provided library services to various strata of the province population and became the centers for the spread of culture and knowledge. On the threshold of October revolution in 1917, Vladimir library system comprised 10 urban and 226 rural libraries. After October 1917, Vladimir public libraries became state ones, private and church libraries were closed, people and public libraries were called into requisition. The pre-revolutionary province library system was in the nature of the things bound to undergo substantial transformation. With the aim of regulating library system development, the Government of the RSFSR set a task to centralize library system and organize a unified library system. After the adoption of the Decree “On the centralization of library services in the RSFSR” (1920) new libraries were organized and existing library system regulation began in Vladimir gubernia. The following main types of libraries were established: 1) urban, central and district, 2) volost, and 3) mobile ones. During the first two post-revolutionary years, the Vladimir library system doubled and comprised 677 (in 1919) libraries, according to some sources, and 498 public libraries, according to other ones. In two years, the works on establishing the library system were suspended due to the country’s transition to new economic policies and the lack of budgetary funds. Therefore, by the end of 1923, the number of urban and rural libraries, a subject to the general jurisdiction of Gubpolitprosvet, decreased by more than 2 times, three years later, only 240 libraries and village reading rooms from 498, that existed in 1920, were functioning. Most of the focus in those years was on the organization of the Central Provincial Library in the city of Vladimir, as the major methodological center and main book depository of the gubernia. Under the conditions of further library system expansion underfunding, movable library stocks became the main form of rendering library services to the population of the gubernia. Movable library stocks extended the capabilities of public libraries to attract new readers and advance books into the masses of workers and peasants. Since the period from 1923 till 1924, accelerated development of a mobile library system and formation of movable library stocks at the central provincial, county and large volost libraries took place. If in 1921–1922, urban and rural libraries had only 42 mobile library stocks, then in 1927–1928, there were already 1058 ones. On the average, there was one mobile library per 4 settlements in the gubernia. Due to the activating of mobile library services in Vladimir gubernia, the book population ratio increased: by 1927, the urban and rural book population ratio was 0.3 and 0.9 books per capita respectively, whereas during the prerevolutionary period it was 0.07 books per capita. The basic line of library services development in 1930 became the proliferation of public libraries with the library system extension in line with the economic and political objectives set up by the Party. Library system extension was caused by organization of libraries in rural areas: at collective and state farms, at machine and tractor stations (MTS). Support libraries at the MTS became to be considered as a part of public library system. Thus, within the period from 1920 till 1930, there was given grounding in the fundamentally new library services system in Vladimir region. Public libraries system established in the region was built in accordance with the administrativeterritorial division of the gubernia and comprised the central province library, district libraries, central district libraries, volost libraries and village reading rooms. Its main distinctive feature was the desire to bring library books closer to the residents of towns and villages by way of organizing movable library stocks. Libraries’ activities in Vladimir gubernia during that period were aimed at attracting workers to building the new socialist society. Keywords: central province library, volost library (rural municipality library), county central library, library reading rooms, travelling library, bookstock for library service, movable library stock service.

278-279

Authors: V. I. Markov

The article informs about the reopening of the dissertation council of the university, emphasizes the importance of this event in the scientific life of the university, describes the themes of some investigations and poses challenges for young researchers. Keywords: dissertation council, research studies.

283-288

Authors: A. I. Yudina, O. V. Rtischeva, D. D. Rodionova, N. M. Trusova, S. A. Mukhamedieva, A. A. Nasonov

All-Russian Scientific and educational youth forum “Domestic tourism as a basis for sustainable regions’ development of Russia” was conducted from 11 to 22 November, 2013 at the Kemerovo State University of Culture and Arts. The forum was attended by 150 people, including invitees from the leaders and academic staff of educational institutions, representatives of public authorities travel companies, institutions of further education, public museums and other cultural and art figures and students of Siberian, Ural, Volga and Central federal regions educational institutions. The forum’s goal is strengthening the tourism potential of the Russian regions by creatively thinking young people, searching for ways of identifying and popularizing historical and cultural sites and using them in the development of domestic tourism. The main directions of the forum were: economic problems of developing domestic tourism, identifying modern museum technology, preserving and promoting domestic tourism facilities; intercultural interacting as a resource for domestic tourism, social and cultural activities in the field of domestic tourism, domestic tourism visual space; domestic tourism advertising. Workshops and public lectures were conducted by the leading educators and experts in the field of culture and domestic tourism (the UK and Russia) highlighted the main problems of developing domestic tourism and cross-cultural communication in the above mentioned sphere. Keywords: domestic tourism, cross-cultural communication, historical, cultural and natural heritage, museology.