Designing Republic of Abkhazia Tourism Site Web 2.0 Technology - Based as a Key Competitive Advantage of the Recreational Industry
Authors: Violetta S. Molchanova, Evgeniya V. Vidishcheva, Rastislav Stojsavljević
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In this article presents the project of website «www.AbkhaziaWorld.ru», which applies the technology Web 2.0 to increase the tourist flow, promote the country as a popular tourist destination, optimize the work of tourist agencies and excursion offices. Creation and maintaining of successful tourist's business requires the attraction of new customers. The use of well-build website, as an effective instrument of marketing, will help the development of the recreational industry in Republic Abkhazia. It will improve its international competitiveness and facilitate cooperation with foreign tourist companies.