The Journal of Middle East and North Africa Sciences

1-12

Authors: Kabiru Mohammed Badau

Basic education infrastructure was damaged during Boko Haram insurgency and reconstructing such infrastructure is essential to sustain recovery in North East Nigeria. The purpose of the study was to determine the impact of reconstruction strategies of poverty alleviation, effective governance, state reconstruction, conflict prevention and peace on basic education infrastructure in post-Boko Haram insurgency in North East, Nigeria. To achieve the purpose, five research questions and hypotheses guided the study. A descriptive survey design was adopted for the study. The population of the study comprises of four hundred (400) basic education sector players and actors from Adamawa, Borno and Yobe states was utilized for the study. Data was collected using researcher instrument tagged “Reconstruction Strategies on Basic Education Infrastructure Assessment Questionnaire” (RPBEIAQ). The instrument was validated, and reliability was determined using Cronbach Alpha. The data collected was analyzed using mean and standard deviation to answer the research questions and z-test was used to test the hypotheses at 0.05 level of significance. The findings show that poverty alleviation, effective governance, state reconstruction, conflict prevention, and peace strategies had a low impact on basic education infrastructure in North East, Nigeria. The study concluded that key players and actors like the federal ministry of education, state ministries of education, local government education authorities, NGOs, civil societies, donor and international aid agencies reconstruction strategies had a low impact on basic education infrastructure. The study also recommended among others that sound poverty alleviation reconstruction strategies should be implemented on basic education infrastructure in North East Nigeria.

21-25

Authors: Mònica Ramìrez Hernàndez; Kathy Laura Vargas Matamoros; Elizabeth Montiel Huerta

Currently, the market is more competitive, the rapid development of TICS and its implementation in companies is continually generating new businesses and markets. Use of the Internet to meet the need of real trade and services has increased, which companies see a business opportunity to the power advertise and sell products and services in a different way, is the study of techniques and strategies is called digital marketing. In the present work plan for digital marketing through strategies and tactics, we proposed alternative marketing has traditional for manufacturers of the flea market of San Martin Texmelucan Puebla. For the preparation of this plan, a logical order will be established as to the actions that have to go made, in which both detailing the steps in each part of the plan.