CACTUS - Journal of tourism for research, education, culture, and soul

7

Authors: Cristina Lixandroiu, Adriana Radu, Marioara Musteata-Pavel

The National Institute for Research and Development in Tourism, Bucharest elaborated, between March and September 2015, a research study regarding cultural tourism development at national level through the local museums and memorial houses. Within this research it was tried to emphasize the way in which the Romanian local museums and memorial houses are prepared to participate in the Romanian cultural tourism development and to find solutions to integrate the local museums and the memorials houses in the tourist circuit. It was also observed that there exist the needs to create an image of the localities through the existence of these cultural institutions. The aim of this research study is to demonstrate the need of inter museum exchange at the local, national and international level, regarding mobility and heritage specialists; promoting partnerships with: education, research, academic, affiliated or linked cultural and creative industries, media trusts, and construction companies involved in urban regeneration projects, or community development. The general objectives were connected particularly to two major issues that define local museums, namely: - Conservation, exposure, collecting, keeping track of exhibits, documentation, their restoration, scientific research; - Protection, development of owned heritage through exhibitions, publications and other forms of direct and indirect communication by visitors.

9

Authors: Gabriela-Cosmina Tudor

Film tourism is a phenomenon that has been emerging lately and. it brings a lot of benefits the filming location can take advantage of. This paper tries to present he impact that place-placement in a movie has on a destination and the key to the success of movie tourism. The data is gathered in a case study about New Zealand which is one of the best proofs of successfully influencing the influx of tourism through film tourism. All the information that was collected provides us with an inside view to the steps taken in order to increase the film tourism in this country. You can find out about the marketing activities and campaigns that sustain the image of New Zealand as the host country of the box offices The Hobbit and Lord of the Rings. One must know that this linkage between New Zealand and these worldwide known movies has to be continuously supported and improved by help of the government and specialists.

12

Authors: Ambra Loi

Climate change or called "global warming", refers to the rise in average surface temperatures on Earth. Scientifics maintain that climate change is due primarily to the human use of fossil fuels, which releases carbon dioxide and other greenhouse gases into the air. The gases trap heat within the atmosphere, which can have a range of effects on ecosystems. But the climate change can really influence the tourism in a specific area? The goals of this study is to present on the first part the cause and effects of climate change, taking into consideration the Case of Sardinia. First of all, I have wanted to show the Sardinia from historical, geographical, socio-economic point of view and the problem with the tourism. This situation has a strong effect in Sardinia, its climate is changing on coastal areas, and in fact are increasing the appearance of extreme events related to weather, sea storms, increased wave energy, the action of winds, rising sea levels, decreasing trend in rainfall and with the consequence reduction of the contribution of river sediments to the beaches. Why have I wanted to talk about Sardinia? Because it is a region that has much to offer, but for many reasons hasn't found a solution. The main problem as well as of the effects of climate change is the relationship with the tourism in high season. The tourism is concentrated only in one period, in the summer, this may mean that tourists don't visit the center areas to discover a less popular side of the island, which is characterized by its landscape, cultural heritage and traditions. We need to convince the tourists that exists other type of tourism, explore new culture and the adventure. In this way, Sardinia it must give itself the chance to open the road at winter tourism, and exploit of the nature offers.

5

Authors: Daniel AVRAM

The Agrotourism is a form of tourism by which Romania can diversify its offer in this field, as to other countries. The rural area habits, landscapes and foods which are made in the own household, all contribute to attracting both domestic and foreign tourists. Most often than not, they are people who spend most of their time in crowded cities and want to have a traditional style holiday. This article includes a quality research of the promoting materials distributed by the entities in the agricultural field and a quantity research regarding the evolution of financing of the projects submitted as part of Measure 313 – “Encouragement of tourist activities” in the 2008-2011 period. Elements were considered, such as: accuracy of the information presented, complete presentation of the contact points, presentation of good practices and examples of businesses in agrotourism.

7

Authors: Manuela Liliana MUREȘAN, Diana Maria VRÂNCEANU, Puiu NISTOREANU

Youth tourism has a long tradition in Europe and is no stranger to Romania, being practiced here since 1968, two of the most important resorts are Costinești and Izvorul Mureșului. This paper aims to be the first who bring attention about the significant role in the development of youth tourism by the non-formal education and by her methods of activity. The future of the Romanian youth tourism in the national and international market consists in the cooperation of all stakeholders in creating a system for the Millennial Generation. The Romanian youth tourism is an extremely important segment of tourism industry able to generate long term profit.

14

Authors: Sandra Valentina CĂTĂLIN, Iuliana Daniela CORBU

Once the Romania's EU access, the concept of social responsibility became more and more acquainted by the campaigns of Romania and the population as well. Within this context, campaigns are faced with a new challenge: adopting a responsible behaviour towards community and environment along their activities regarding the business environment. The purpose of our study is to answer the questions related to the Corporate Social Responsibility concept after the European Union accession: (1) How the social responsibility campaigns improved during the economic crisis? (2) Why the local and multinational companies in Romania have adopted the Corporate Social Responsibility practice? (3) What was the influence of these campaigns on community? The research is based on information about eighteen enterprises from Romania, obtained by analysing the specialized sites. Results show that there is a strong relationship between the concepts of the Lisbon Strategy - as social renewal, business competitiveness and sustainable development –and the social responsibility principles. Through this correlation we identified the main reasons why nowadays companies in Romania assume the responsibility on community. However, beside this social responsibility, which is fundamental, the Corporate Social Responsibility concept also means having an ethical behaviour regarding economic activities and respecting the law. This way we can affirm we have now a clear vision of the Corporate Social Responsibility concept, an ample subject regarding social behaviour of enterprises.